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Fitcation

Consumers are battling productivity guilt through fitness-oriented vacations

Implications - Increasingly concerned about their overall health and wellness, consumers no longer look solely for relaxation and indulgence when planning their vacations, rather, they’re looking for ways to integrate productivity and self-improvement. Fitness-focused retreats are the ideal solution for the consumer looking to dip their toe into the aspirational healthy lifestyle and feel great about a vacation getaway with friends. This shift is indicative of the way health and wellness is increasingly being seen as a status symbol.
Workshop Question - How does productivity guilt impact your industry and where can you alleviate that stress for consumers?
4.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
125,893 Total Clicks
Date Range:
Feb 16 — Feb 18
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Floating Urban Workout Tours
Floating Urban Workout Tours
The 'Paris Navigating Gym' Gives a Workout Tour of Paris by the Seine
Cycling tourism is a great way to see a new city while getting some exercise at the same time, but the Paris Navigating Gym is an entirely different type of cycling tourism. Rather than having to... MORE
Luxury Fitness Retreats
Luxury Fitness Retreats
'The Body Camp' is a Luxury Retreat for Health-Conscious Travelers
While Ibiza is largely known for its nightlife and electronic music scene, the infamous Spanish island recently became home to a luxurious fitness destination called ‘The Body Camp.’... MORE
In-Flight Well-Being Apps
In-Flight Well-Being Apps
Air France and Mind Keep Travelers Relaxed and Happy During Flights
Air France and Mind, a popular mediation app, have partnered to help travelers who often experience anxiety and general discomfort while flying. Considering that at any given moment, there are... MORE
Jogging Tourism Apps
Jogging Tourism Apps
The RunGo App Lets Travelers Experience Cities While Getting Fit
If there’s any downside to traveling during vacations, it’s that it can be all too easy to abandon one’s diet and workout regimens, but the RunGo app is a way to continue... MORE
Group Fitness Tours
Group Fitness Tours
This Platform Helps Users Organize Fitness-Oriented Vacations
‘Connected Getaways’ is a new travel platform that helps users organize group fitness tours. As consumers become increasingly health-conscious, there is a new effort to incorporate... MORE
Meditative Mexican Retreats
Meditative Mexican Retreats
Rancho La Puerta Rejuvenates the Mind, Body and Spirit of Attendees
Rancho La Puerta, a world-famous fitness and spa retreat that’s located in the Baja California mountains of Mexico, allows participants to indulge in a week of relaxation and exploration.... MORE

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In-Flight Mindfulness Programs
In-Flight Mindfulness Programs
Cathay Pacific's Yoga and Meditation Program is Available to Fliers
60-Second Mindfulness Apps
60-Second Mindfulness Apps
'Mood' Helps Users Cultivate Gratitude, Focused Breath and Well-Being
play_circle_filled Meditative QSR Videos
Meditative QSR Videos
The 'KFC Comfort Zone' Shares Relaxation, Mindfulness and Affirmations
play_circle_filled Relaxation-Themed Pot Pie Ads
Relaxation-Themed Pot Pie Ads
KFC's Comfort Zone Campaign is Humorous and Hypnotic
Mindful Dating Services
Mindful Dating Services
'MeetMindful' Helps Like-Minded Users Connect on What Inspires Them
Posture-Supporting Meditation Chairs
Posture-Supporting Meditation Chairs
The Alexia Ergonomic Meditation Seats Come in Several Styles
Posture-Correcting Meditation Pillows
Posture-Correcting Meditation Pillows
The 'Full' Modern Meditation Cushion is Ergonomic
Tailored Meditation Apps
Tailored Meditation Apps
Brightmind Was Created by a Meditation Teacher & Neuroscience Researcher
Veteran Mindfulness Apps
Veteran Mindfulness Apps
The Bravo Tango Brain App is Helping Veterans Cope with PTSD
Isolated Rectangular Retreats
Isolated Rectangular Retreats
'Retreat in Finca Aguy' is Alone on a Uruguayan Plateau
Beach-Themed LEGO Retreats
Beach-Themed LEGO Retreats
'LEGOLAND Beach Retreat' Features Scores of Beachy Bungalows
play_circle_filled Spa-Themed Amusement Parks
Spa-Themed Amusement Parks
Beppu's 'Spamusement Park Project' Will Use the Town's Hot Springs
Luxury Estate Car Retreats
Luxury Estate Car Retreats
Trend Hunter Travels to Calgary to Test Drive the 2017 Buick Envision
Upper Body Workout Aids
Upper Body Workout Aids
ToneX Turns Even Low-Intensity Activities Into Upper Body Workouts
Lifestyle-Enhancing Offices
Lifestyle-Enhancing Offices
The 'LogMeIn' Office Combines Modern Design with Rustic Elements
Upscale Hotel Climbing Walls
Upscale Hotel Climbing Walls
The Ace Hotel has Installed a Graphic Climbing Wall called Ascension
Plasticless Eco Resorts
Plasticless Eco Resorts
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Wooden Flower Farms
Wooden Flower Farms
The Archihood WXY Dandelion Herbal Facility Offers a Natural Timber Structure
Productive Halal Retreats
Productive Halal Retreats
This Halal Travel Service Combines Travel With Spiritual Growth
Rejuvenating Yoga Retreats
Rejuvenating Yoga Retreats
The Travel Yogi Service is Ideal For Solo Women Travelers
Connected Co-Living Cottages
Connected Co-Living Cottages
This Himalayan Retreat Promotes Responsibly Connected Tourism
Boomer-Specific Exercise Classes
Boomer-Specific Exercise Classes
24 Hour Fitness' Active Aging Classes Help Consumers Stay Fit
Lavish Fitness Bootcamps
Lavish Fitness Bootcamps
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Viral Game College Courses
Viral Game College Courses
This College Offers a Class on Pop Culture Games Like Pokemon Go
play_circle_filled Gym-Simulating Video Games
Gym-Simulating Video Games
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Simplified Travel Apps
Simplified Travel Apps
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Attraction-Based Navigation Apps
Attraction-Based Navigation Apps
The Kompl App Helps Travelers Get Lost and Explore a New City
Connective Travel Apps
Connective Travel Apps
The Group Connect App Lets Users Track Their Friends Using GPS
AI Travel Apps
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The 'Radar' App from Yahoo Makes Smart Travel Recommendations
App-Based Gym Accessories
App-Based Gym Accessories
The Monkii Bars 2 is a Gym and Personal Trainer that Goes Anywhere
Incentivized Fitness Apps
Incentivized Fitness Apps
The Earthmiles App Rewards Users With Redeemable Miles
People-Powered Travel Apps
People-Powered Travel Apps
'People Make Places' is a Travel City Guide Centered Around People
Eco-Friendly Workout Accessories
Eco-Friendly Workout Accessories
The 'H² Kit' Provides Everything Needed to Stay Active
Portable Workout Benches
Portable Workout Benches
The Reebok Professional Desk Offers Gym Accessories For On-the-Go Set-Up
Recommendational AI Travel Apps
Recommendational AI Travel Apps
The Gogobot Utilizes Robo-Curated Data to Suggest Night Activities
Mobile Spinning Studios
Mobile Spinning Studios
This Company is Turning a London Bus into a Mobile Fitness Center
Quick Fitness Apps
Quick Fitness Apps
The 'Sweat with Kayla' App Comes from Instagram Fitness Star Kayla Itsines
play_circle_filled Year-Long Health Holidays
Year-Long Health Holidays
This Luxurious 365-Day Journey is the One of World's Most Expensive
Fitness Hotel Initiatives
Fitness Hotel Initiatives
Element Hotels and Fitbit Teamed Up for a Virtual World Tour
Eco Team-Building Initiatives
Eco Team-Building Initiatives
Outeractive Offers Fun and Sustainable Corporate Activities
Community-Supporting Tours
Community-Supporting Tours
This Company Uses Tourist Dollars to Support Local Economies
Hotel Fitness Initiatives
Hotel Fitness Initiatives
The Epiphany Hotel Encourages Travel and Fitness with Jawbone
play_circle_filled Charitable African Expeditions
Charitable African Expeditions
MBUNTU's African Tours Support Uganda's Economy
Luxurious Outdoor Tours
Luxurious Outdoor Tours
This Tour Company Combines Outdoor Adventure with Luxury Accommodations
Specialized Culinary Tours
Specialized Culinary Tours
This Online Platform Allows Travelers to Book Unique Gastronomic Tours
Safety-Conscious Bus Tours
Safety-Conscious Bus Tours
'GoMowgli' is an Indian Tour Company That Provides Safe Transportation
Snowshoeing Wine Tours
Snowshoeing Wine Tours
This Unique Wine Tasting Takes Vino Lovers on a Wintry Trip
Arctic Snowshoe Tours
Arctic Snowshoe Tours
Northumberland x Pin Point Adventure Offer a New Way to See Hadrian's Wall
Adventurous Alcohol Tours
Adventurous Alcohol Tours
Ciclismo Classico's Bike and Beer Package Focuses on Two Belgium Gems
Wellness-Focused Hotels
Wellness-Focused Hotels
Even Hotels Are Designed Specifically for Health-Minded Travelers
Indulgent Fitness Retreats
Indulgent Fitness Retreats
Sadie Nardini's Wine and Yoga Retreat Focuses on 'Healthy Hedonism'
Outside-Simulating Exercise Software
Outside-Simulating Exercise Software
This Outdoor Fitness App Lets You Travel While Working Out
Hotel Fitness Outfit Programs
Hotel Fitness Outfit Programs
The Westin New Balance Gear Lending Ensures Travellers Stay Active