Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Learn why 97% of people rate it "the best innovation conference ever".
1-Day Innovation Events
Explore our 2019 tour dates and find the best city to inspire your team.
Custom Events
Bring Future Festival to your team or event with our custom programming.
Search our database of over 390,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,249 more

Redirected Rappers

Hip hop artists use their influence to propel largely unrelated ventures

Implications - Rappers are increasing their level of interaction among fans by appealing to them in spheres outside of music and merchandise. While some are using their fame to enter into other industries with an edge, others like Vince Staples aim to positively influence youth by taking part in educational efforts. In doing so, they appeal to a large demographic of people who look up to them and prompt them to focus their interests in a way that comes across as more genuine.
Workshop Question — How often do you look outside your industry for inspiration? What adjacent industries could you leverage?
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 54 Examples:
130,976 Total Clicks
Date Range:
Mar 15 — Nov 16
Trending:
Average

Featured Examples

Rapper-Designed Gentlemen's Clubs
Rapper-Designed Gentlemen's Clubs
'The Ballet' by Drake Spotlights Female Dancers in a New Way
‘The Ballet’ is the name of a gentlemen’s club that was created by Drake. So far just a pop-up, the experience is a part of the Toronto rapper’s stop in Texas for his ‘... MORE
Rapper-Curated Art Selections
Rapper-Curated Art Selections
A New Spread in CR Fashion Book Features Kanye West as Curator
A new spread in Issue 6 of CR Fashion Book features Kanye West as curator in a selection of work collected under the title ‘Blud Rush.’ Revealed in a teaser photo by CR Fashion Book,... MORE
Retro Rapper Sneaker Stores
Retro Rapper Sneaker Stores
Fat Joe is Gearing Up to Open His Own Business in New York City
A rapper who’s known for hits like ‘What’s Luv?’ with Ashanti, ‘Make It Rain’ with Lil Wayne and more recently, ‘All The Way Up’ with Remy Ma, French... MORE
Celebrity Cannabis Websites
Celebrity Cannabis Websites
Snoop Dogg's New Venture Merry Jane is an THC-Themed Online Platform
Celebrity rapper Snoop Dogg recently announced the creation of his latest venture project Merry Jane that will be a lifestyle website with a cannabis focus. The site will be a platform to everything... MORE
play_circle_filled Rapper-Developed Educational Programs
Rapper-Developed Educational Programs
Vince Staples Joined with Levi's for the 'Music Project'
The ‘Music Project’ is an year-round educational class that teaches production to teens from Vince Staples’ hometown, Long Beach, California.  Working in partnership with... MORE
play_circle_filled Fashionable Ambassador Interviews
Fashionable Ambassador Interviews
This H&M and Kenzo Ad Features a Candid Chance the Rapper
One of seven of H&M’s featured brand ambassadors, Chance the Rapper, is at the focus of this short H&M and Kenzo ad that was made to promote the clothing that he wears while getting to... MORE

Related Trend Reports & Custom Market Research

Related Examples

Deconstructed Sneaker Masks
Deconstructed Sneaker Masks
Zhijun Wang Tore Apart a Pair of YEEZYs and Made Them into a Face Mask
Seasonal Basketball Shoes
Seasonal Basketball Shoes
These Summer Sneakers Feature Bright Hues and a Lightweight Structure
Affordable Cloud-Like Sneakers
Affordable Cloud-Like Sneakers
The adidas Cloudfoam Ultra Zen Was Updated with a Simple Colorway
Relaunched Monster-Themed Sneakers
Relaunched Monster-Themed Sneakers
Nike is Introducing the Air Max CB 34 with a Godzilla Colorway
Electric Blue Basketball Sneakers
Electric Blue Basketball Sneakers
These New Air Jordan 12s Feature a Bold 'Deep Royal' Colorway
Canvas Camouflage Sneakers
Canvas Camouflage Sneakers
adidas' 'Top Ten Hi' Shoes Stylishly Revitalize a Retro Model
Rebooted Wheat Sneakers
Rebooted Wheat Sneakers
Nike Released a New Air Griffey Max 1 with a Subdued Colorway for Fall
Modernized Velcro Sneakers
Modernized Velcro Sneakers
adidas Originals Gave Its Popular Stan Smith Model an Attractive Update
Custom Ice Cream Sneakers
Custom Ice Cream Sneakers
JBFcustoms Adapted the Yeezy Boost 750 with a Gucci Mane-Inspired Cone
play_circle_filled Short Social Media Films
Short Social Media Films
'The Realest Real' from Kenzo Shows Natasha Lyonne as a Teen's Mom
Expansive Rapper Merchandise
Expansive Rapper Merchandise
This 60-Piece Collection Celebrates Travis Scott's New Album
play_circle_filled Offbeat Fragrance Commercials
Offbeat Fragrance Commercials
This Spike Jonze-Directed KENZO World Ad Defies Stereotypes
Rapper Picture Day Shirts
Rapper Picture Day Shirts
Following His Tour Merchandise, Lil Yachty's New Drop Tributes His 19th
play_circle_filled Rapper Apparel Commercials
Rapper Apparel Commercials
The YG 4HUNNID Collection Was Showcased with a Promotional Music Video
Label-Curated Photo Series
Label-Curated Photo Series
Drake's OVO Fest Was Followed with an Intimate Toronto-Centered Release
Impromptu Rapper Pop-Ups
Impromptu Rapper Pop-Ups
Drake's New York Pop-Up Store Amassed Tons of Fans Despite Short Notice
Graphic Die-Cut Prints
Graphic Die-Cut Prints
Homeowners Can Add an Eclectic Touch to Interiors with Prints by Curioos
Backstage Festival Candids
Backstage Festival Candids
Jason M Peterson Captured Chicago's Lollapalooza Music Festival
Youthfully Candid Editorials
Youthfully Candid Editorials
The Ones 2 Watch 'Berlin Home' Series Highlights Understated Casuals
play_circle_filled Famous Father Music Videos
Famous Father Music Videos
The New Arkells Music Video Features Drake's Dad
Luxury Fast-Fashion Collaborations
Luxury Fast-Fashion Collaborations
KENZO X H & M Gives a Sneak Peek of Its New Collection
Song-Themed Cocktails
Song-Themed Cocktails
The 'Summer Sixteen' Strawberry Drink Takes Inspiration From Rapper Drake
All-Female DJ Workshops
All-Female DJ Workshops
This Immersive Workshop Was Created to Empower Musically Inclined Women
Minimalist Desktop Music-Makers
Minimalist Desktop Music-Makers
Martin Wecke's '108' Lets Aspiring DJs Create Techno Beats
play_circle_filled Empowering Apparel Campaigns
Empowering Apparel Campaigns
This Kenzo Women's Line is Promoted with a Biker Gang Film
Simple Rapper Sneakers
Simple Rapper Sneakers
The Latest OVO x Air Jordan Collaboration Celebrates Drake's Views Album
Rapper-Themed Yoga
Rapper-Themed Yoga
The Drake Hotel in Toronto is Offering Workout Classes Themed to Drake
Satrical Rap Album Games
Satrical Rap Album Games
The DropDrake Site Parodies Drakes' Album 'Views from the 6'
Futuristic Metallic Fashion
Futuristic Metallic Fashion
Josephine Le Tutour Stars in the Latest Issue of Vogue Ukraine
Jungle-Themed Streetwear Collaborations
Jungle-Themed Streetwear Collaborations
The Kenzo Jungle Book Collection Celebrates the Film
Rapper Whiskey Labels
Rapper Whiskey Labels
Drake is Set to Release His Own Whiskey Label Titled 'Virginia Black'
Designer Champagne Bottles
Designer Champagne Bottles
Opening Ceremony's Carol Lim Has Designed a Rare Chandon Bottle
Chinese Zodiac Streetwear
Chinese Zodiac Streetwear
The Kenzo Chinese New Year Capsule Collection is Vibrantly Festive
Digital Music Production Apps
Digital Music Production Apps
The Newly Upgraded iMashine 2 Platform Creates Custom Song Patterns
Aspiring Music Production Platforms
Aspiring Music Production Platforms
Razer Music Lets Amateur and Celebrity Artists Share Tips
Design-Minded Cannabis Websites
Design-Minded Cannabis Websites
The Tetra Site Features an Elegant Minimalist Design
Cannabis Breakfast Puddings
Cannabis Breakfast Puddings
This Chia Seed Pudding is a Healthy Morning Meal Infused with THC
Cannabis Champagne Cocktails
Cannabis Champagne Cocktails
This Bubbly Marijuana and Lavender Cocktail is Mildly Potent
Cannabis Coffee Beverages
Cannabis Coffee Beverages
This Ganja-Fueled Java Will Get You High and Caffeinated Simultaneously
Pot Pancake Recipes
Pot Pancake Recipes
These Weed Pancakes Allow You To Wake and Bake With High-End Edibles
Marijuana-Infused Cooking Staples
Marijuana-Infused Cooking Staples
This Homemade Olive Oil is Made With High-Inducing Cannabis
Hemp-Based Beers
Hemp-Based Beers
This Micro-Brew is Infused with the Natural Flavor of Hemp
Hemp Tea Beverages
Hemp Tea Beverages
Loft Teas' Bottled Teas Contain Traces of Cannabidiol Derived from Hemp
Revolutionary Sport Sneakers
Revolutionary Sport Sneakers
The Yeezy Boosts Were Unveiled By Kanye West At the Grammys
Intimate Rapper Portraits
Intimate Rapper Portraits
Hip Hop Photography Blog Places Plus Faces is Releasing a Zine
Crowdfunded Contemporary Films
Crowdfunded Contemporary Films
The Alejandro Jodorowsky Kickstarter Will Fund His Next Movie
Footwear App Pop-Ups
Footwear App Pop-Ups
The SNKRS Station Promotes the Brand's SNKRS App
Iconic Rapper Sportswear Couture
Iconic Rapper Sportswear Couture
The Adidas Original x Kanye West is Inspired by Political Unrest
Vacuum-Packed Fashion Invites
Vacuum-Packed Fashion Invites
Kanye's adidas Yeezy Season 1 Launch Party Begins with an Anorak
Cannabis Soap Ornaments
Cannabis Soap Ornaments
Etsy's DopeOnARopeSoap Shop Creates Cannabis-Themed Cleaners
Celebrity Doppelganger Fashions
Celebrity Doppelganger Fashions
#WWYW Captures the Yeezus Fashion of Kim Kardashian and Kanye West
Basketball-Infused Fashions
Basketball-Infused Fashions
The Latest Givenchy Fall Collection for Men Embraces Bold Prints
Rap Romance Effigies
Rap Romance Effigies
These Kimye Prayer Candles Are Adorned with Everyone's Fave Couple
play_circle_filled Touchscreen DJ Apps
Touchscreen DJ Apps
Beatsurfing: The Music Production Interface Makes Mixing Fun