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Transformation Economy

Consumers seek out luxe experiences that promise personal revolution

Implications - Affecting both how consumers travel and spend their downtime at home, the transformation economy represents the progression away from material objects toward one-of-a-kind experiences that promise personal revolution in some way. This new experience-driven economy highlights the expectation that brands are to serve as catalysts on a consumer's journey to self-betterment.

Workshop Question - What role does your brand play in improving peoples' lives?

SCORE 4.4

Popularity

Activity

Freshness

Megatrends

Patterns

6 Featured, 53 Examples: 202,056 Total Clicks

Date Range: Mar 16 - Oct 16

Trending: Warm

Consumer Insight Topics: World Lifestyle Travel Health Life Luxury

Featured Examples

Digital Detox Hotel Packages - This Hotel Confiscates Its Guest's Devices Upon Arrival

SCORE 6.3

Warm 2,415 Clicks Pub: Aug 9, 16

Digital Detox Hotel Packages

This Hotel Confiscates Its Guest's Devices Upon Arrival

The Intercontinental Montreal is now offering a Digital Detox hotel package for those who want a brief escape from technology. In recent years, many hotels and resorts have begun catering to the... [More]

Contemporary Hot Spring Resorts - This Shima Resort is a Part of the Aman Hospitality Chain

SCORE 4.5

Average 2,207 Clicks Pub: Mar 3, 16

Contemporary Hot Spring Resorts

This Shima Resort is a Part of the Aman Hospitality Chain

This Shima resort is a recently opened addition to the roster of lodgings under the exclusive Aman hospitality chain. The stunning grounds of this Shima resort is definitely a sensorial experience... [More]

Wellness-Themed Hotel Experiences - This Hotel Event Involved an Interactive Wellness Experience

SCORE 4

Mild 2,168 Clicks Pub: Jun 16, 16

Wellness-Themed Hotel Experiences

This Hotel Event Involved an Interactive Wellness Experience

To celebrate Global Wellness Day on June 11th, Four Seasons Hotel Toronto teamed up with lululemon athletica to provide guests with a interactive wellness experience. With activities ranging from... [More]

Lavish Fitness Bootcamps - 'R4.0' in Malibu is a Luxury Fitness Ranch for the Rich and Famous

SCORE 4.7

Average 1,029 Clicks Pub: Aug 4, 16

Lavish Fitness Bootcamps

'R4.0' in Malibu is a Luxury Fitness Ranch for the Rich and Famous

‘R4.0’ is a four-day bootcamp created by the California Health & Longevity Institute (CHLI) and is held in a luxury fitness ranch at the Four Seasons Westlake Village. The multi-day... [More]

Lavish Festival Accommodations - Glastonbury's Camp Kerala Caters to Well-Off Festival-Goers

SCORE 3

Mild 1,811 Clicks Pub: Aug 12, 16

Lavish Festival Accommodations

Glastonbury's Camp Kerala Caters to Well-Off Festival-Goers

For festival-goers looking for a more luxurious concert experience, Glastonbury is now offering a series of high-end accommodations dubbed ‘Camp Kerala.’ Combining the comforts of a... [More]

Rejuvenating Yoga Retreats - The Travel Yogi Service is Ideal For Solo Women Travelers

SCORE 3.1

Mild 410 Clicks Pub: Sep 13, 16

Rejuvenating Yoga Retreats

The Travel Yogi Service is Ideal For Solo Women Travelers

Travel Yogi is a service that allows people to take part in yoga retreats located in different parts of the world. The company’s retreats are especially ideal for women who are traveling alone,... [More]