Rebecca Byers
Insights Research at Trend Hunter
Toronto, Canada · Member since Dec 2011
3,855Published Articles
6.3MArticle Views
I joined Trend Hunter in late 2011. I'm obsessed with Twitter and Snapchat, and I feel like I've spent the last two decades on the internet.
Featured Ideas
Whimsical Public Art Displays
This Art Installation Features Larger Than Life Spinning TopsInteractive Public Seating — Opportunity for businesses to create public seating installations that offer interactivity and engagement.Facebook Trend Report
Interpret Patterns Caused by the World's Largest Social NetworkFacebook-inspired Nightclubs — Opportunity to create immersive social experiences by combining the popularity of Facebook with entertainment venues.Conceptual Eyewear Boutiques
The C_29 / Optimist Eyewear Store is a Futuristic Boutique in GreeceImmersive Retail Experiences — Creating retail spaces that provide added value and a unique shopping experience through innovative design elements and features.Data-Driven Cycling Classes
The Pursuit by Equinox is a New High Tech Workout Debuting at SXSWData-Driven Athletic Performance — Equinox is leading the way in integrating real-time data into fitness classes, creating opportunities for personalized workouts and performance optimization.Ultra-Fresh Dairy Branding
This Dairy Packaging Concept Emphasizes FreshnessNatural Packaging Design — Packaging designs that focus on highlighting the natural and fresh origins of a product could be a disruptive innovation opportunity in the dairy industry.VR Music Video Apps
Bjork Recently Re-Released Her 360-Degree Video as a VR AppVirtual Reality Music Videos — The music industry could incorporate VR technology to create immersive and interactive music videos that enhance consumers’ experiences.Nordic Restaurant Identities
MØS is a New Nordic-Inspired Restaurant Located in MoscowNew Nordic Cuisine — Incorporate natural, wholesome ingredients and experimental techniques in restaurant menus for a unique and healthy dining experience.Modern Torteria-Inspired Eateries
Bravo Loncheria in Mexico City is Inspired by Torta StandsContemporary Torteria-Inspired Eateries — Exploring the modernization of traditional food stands to create a new communal dining culture.Film-Inspired Album Ads
The Action Bronson Mr. Wonderful Trailer Spoofs Boogie NightsFilm-Inspired Album Ads — Disruptive innovation opportunity: Creating unique and compelling album trailers that reference popular movies to generate buzz and attract new fans for musicians.Piquant Small-Batch Peanuts
These Curry & Szechuan Small-Batch Peanuts Define Gourmet SnackingSmall-Batch Snacks — Creating small-batch snacks with unexpected flavor combinations is a disruptive innovation opportunity.Supermarket Soda Challenges
The Sprite Street Challenge Took Place at Pakistan's Dolmen MallImmersive Experiential Campaigns — Brands can create campaigns with diverse and original games to engage with consumers at the point of purchase and make them memorable.Pop-Up Eco-Energy Labs
The Shell Eco-Marathon Experience Took Place in RotterdamPop-Up Energy Labs — Creating dynamic, interactive pop-up energy labs in different locations can engage consumers while showcasing products and services.Q&A with Rebecca
How do you reset to be creative?
Yoga would be my first choice. Also watching lots of movies, television, and getting in some reading. If I'm lucky, traveling always works.