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Naturalist Auto

Car manufacturers develop technology based on animals and plants

Implications - Following other tech-based industries, auto manufacturers are taking a page from nature to further the industry. The idea of self-healing tires and animal-inspired design speaks to a redefinition of the role of the automobile: from a mode of transportation to an extension of self. The same role-shift is seen with most types of technology in the digital age.

Workshop Question - What trend seems to be in complete opposition to your category and how can you leverage that to surprise consumers?

SCORE 4.8

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4 Featured, 23 Examples: 70,640 Total Clicks

Date Range: Aug 16 - Oct 16

Trending: Warm

Consumer Insight Topics: Autos

Featured Examples

Gullwing SUV Concepts - The Chery FV2030 Concept Car's Unique Door Design Sets It Apart

SCORE 7.2

Warm 8,048 Clicks Pub: Aug 8, 16

Gullwing SUV Concepts

The Chery FV2030 Concept Car's Unique Door Design Sets It Apart

Unveiled at the ‘Auto China 2016’ motor show, the Chery FV2030 is a radical reimagining of what SUVs can be. With a sleek and sporty design highlighted by gullwing doors, the concept... [More]

Footwear-Inspired Tire Concepts - The 'DynaSync' Concept Tire Uses Treads Based on Hiking Shoes

SCORE 4

Mild 1,942 Clicks Pub: Aug 11, 16

Footwear-Inspired Tire Concepts

The 'DynaSync' Concept Tire Uses Treads Based on Hiking Shoes

Since one of the biggest benefits of hiking over driving is being able to traverse terrain that no car could handle, the DynaSync concept tire’s tread is directly influenced by hiking footwear.... [More]

Trailblazing Tire Designs - These Award-Winning Concept Tires Promise Next-Level Performance

SCORE 4.9

Average 2,045 Clicks Pub: Aug 3, 16

Trailblazing Tire Designs

These Award-Winning Concept Tires Promise Next-Level Performance

South Korean tire company Kumho has gone ahead and devised a pair of truly extraordinary concept tires that have been recognized by an International Design Excellence Award. The first of the... [More]

Walnut Tire Treads - The Toyo Observe Winter Tires Grip the Road with Purified Walnut Shells

SCORE 2.9

Mild 946 Clicks Pub: Oct 28, 16

Walnut Tire Treads

The Toyo Observe Winter Tires Grip the Road with Purified Walnut Shells

The Toyo Observe line of winter tires offer impressive traction during the slippery winter months without resorting to tire studs that are banned on many roads. Rather than studding the Toyo Observe... [More]