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Streetwear looks take inspiration from the world of motorsports
Implications - As tastemakers look for new sources of inspiration outside of the formal fashion world, many are opting to incorporate iconography and designs that reference the world of motorsports. This progression demonstrates the all-encompassing nature of apparel trends and speaks to the continuation of obscure references as cultural currency. [More]
SCORE 6.4
Popularity
Activity
Freshness
Megatrends
Patterns
76,678 Total Clicks
Sep 16 - May 17
This Quarter and Warm
Auto brands enter the beauty world with limited personal care collabs
Implications - In order to prove their flexibility and communicate their deep understanding of consumer expectations, auto brands are releasing unexpected product collaborations in the personal care category. Such strategic partnerships serve to engage consumers from an alternative angle while still confirming the brands as leaders in the realms contemporary design and luxury. [More]
SCORE 6.1
Popularity
Activity
Freshness
Megatrends
Patterns
71,375 Total Clicks
Jan 16 - Apr 17
This Quarter and Warm
FashionMarketingAutosCosmetics
Industries based in big-ticket items appeal to first-time buyers
Implications - The concept of "adulting" describes a tongue-in-cheek, reluctant approach to traditional pieces of adult life like car ownership. Though based in humor, youth's distaste for these large, seemingly complicated purchases is genuine, and mostly based in a lack of education. Companies within these industries are appealing to first-time purchasers to boost education, simplify the process and encourage Millennials to partake in these more traditional milestones. [More]
SCORE 5.3
Popularity
Activity
Freshness
Megatrends
Patterns
34,328 Total Clicks
Apr 16 - Apr 17
This Quarter and Mild
LifestyleAutosYouthLife-Stages
The automotive industry uses artificial intelligence in more holistic ways
Implications - The concept of self-driving cars and its use of artificial intelligence is becoming more commonplace, and expanding into a more holistic approach of the marriage between the automotive industry and AI. This ushers in patterns such as AI roads, or vehicles created using artificial intelligence. This signifies a more all-encompassing use of AI. [More]
SCORE 6.5
Popularity
Activity
Freshness
Megatrends
Patterns
33,165 Total Clicks
Jul 16 - Feb 17
This Year and Warm
TechAutos
Car interiors focus on social comfort and relaxation
Implications - Innovations within autonomous vehicles take a turn towards comfort and socialization, transforming the interior of cars from functional seats to lounge-like relaxations areas. Outfitted with more advanced tech features and accessories, auto design and conceptual layouts begin to feature spa-like amenities, allowing passengers to indulge in stress-reducing rituals and creating a more experiential commute. [More]
SCORE 6.4
Popularity
Activity
Freshness
Megatrends
Patterns
94,227 Total Clicks
Aug 15 - Nov 16
This Year and Warm
Art & DesignDesignAutos
Automated rides drive increasing demand for in-car diversions
Implications - As the auto industry looks forward towards the integration of fully automated, self-driving vehicles into consumer lifestyles, tech and car companies are beginning to search for solutions to keep would-be drivers entertained during their hands-off commute. Shifts towards the prioritization of in-auto entertainment, gamification and social connectivity opens up new opportunities for tech brands to creatively engage consumers who will no longer have to focus on safety and navigation. [More]
SCORE 4.2
Popularity
Activity
Freshness
Megatrends
Patterns
66,442 Total Clicks
Feb 16 - Nov 16
This Year and Mild
TechAutos
Auto manufacturing turns to recycling in a new approach to eco
Implications - Hybrids have become a common form of eco-friendly transportation, however the next wave of green driving does not require consumers to charge their automobiles or purchase additional accessories. Autos made of recycled materials provide a more convenient, less demanding method of green driving. This speaks to a need for a smoother transition into environmentally friendly living. [More]
SCORE 5.7
Popularity
Activity
Freshness
Megatrends
Patterns
98,296 Total Clicks
May 15 - Oct 16
This Year and Average
AutosEcoTransportation
Trend Hunter Services
Vehicles are becoming faster to create to accommodate need
Implications - As manufacturing technology advances, efficiency does as well. This need to both improve and further productionize the creation of automobiles speaks to a simultaneously increased need for quality and quantity. The need is being met through new materials and processes that diverge from old practices by seeking inspiration from unexpected areas. [More]
SCORE 7.3
Popularity
Activity
Freshness
Megatrends
Patterns
119,699 Total Clicks
Mar 16 - Oct 16
This Year and Hot
TechAutos
Car manufacturers develop technology based on animals and plants
Implications - Following other tech-based industries, auto manufacturers are taking a page from nature to further the industry. The idea of self-healing tires and animal-inspired design speaks to a redefinition of the role of the automobile: from a mode of transportation to an extension of self. The same role-shift is seen with most types of technology in the digital age. [More]
SCORE 6.1
Popularity
Activity
Freshness
Megatrends
Patterns
59,297 Total Clicks
Aug 16 - Oct 16
This Year and Warm
Autos
Hispanic Millennials may be the exception to youth's disinterest in cars
Implications - As Millennials enter adulthood, their brand skepticism and disinterest in ownership carries on to big-ticket purchases, making it difficult to sell cars or homes to them. Hispanic Millennials, however, show different motivations and drivers that point to opportunity within auto. Impacting this group means resonating with their bicultural identity, tapping into this opportunity in an authentic way. [More]
SCORE 4.1
Popularity
Activity
Freshness
Megatrends
Patterns
43,564 Total Clicks
Jul 14 - Aug 16
This Year and Untested
Autos