Armida Ascano
Chief Content Officer
Toronto, ON · Member since Jul 2010
1,284Published Articles
1.9MArticle Views
Armida Ascano is the Chief Content Officer at Trend Hunter and the brain behind its trend sessions and workshops. She has crafted numerous trend frameworks and innovation tools to bring Trend Hunter’s content to life. With these tools in her arsenal, she has helped hundreds of brands innovate -- including Chicago Tribune, Red Bull, and Wal-Mart -- and has spoken at conferences like Foresight and Trends, OmniShopper, and Future Festival. She specializes in generational trends, our 18 Megatrends
Featured Ideas
Real Robot Pals
Adorable Sculptures by Mike Rivamonte Depict Wall-E-esque BuddiesRobot Companions — Designing humanoid robots that evoke human emotion and create a sense of companionship.Bowie-esque Babes
The Mario Sorrenti 'Think Punk' Spread with Freja Beha ErichsenPunk Fashion — Disruptive innovation opportunities in reimagining and modernizing traditional punk fashion trends for mainstream clothing brands.Camouflaged Fitness Furnishings
The Conceptual 'Covert Exercise Furniture' by Steven M. JohnsonHybrid Fitness Furnishings — The integration of furniture and exercise equipment provides an innovative solution for people to stay active at home.Intricate Illustration Accessories
Forget Me Not Scarves by Coco are Artistic and ChicArtistic Scarves — Opportunities for creating unique and visually stunning accessories that blur the line between fashion and art.Creepy Crying Appliances
The DL & Co. 'Deirdre' Candle Sheds a Molten Wax TearCrying Candle — Disruptive innovation opportunity: Develop a line of candles that incorporate moving parts to create interactive and engaging experiences.Ultra Luxurious Auto Treatments
The $37,000 'Definitive Wax Marble' by Brough & HowarthLuxury Goods — Developing high-grade goods composed of the finest product ingredients to cater to the affluent market.Orally-Blown Illuminators
These Light Fixtures by Samuel Wilkinson Will Blow Your MindRustic-Blown Lighting — Incorporate the rustic, hand-blown aesthetic into lighting fixtures, creating a unique and artisanal look.Luxurious Floral Spreads
Sara Schofield Poses for Swarovski and Christian Dior in a Bed of RosesCrystal Accessories — Opportunity for disruptive innovation in creating innovative crystal accessories for luxury fashion brands.Hybrid Sci-Fi Rhymes
Adam Watson Merges Fantasy Worlds with 'Dr. Seuss Star Wars'Fusion of Fantasy Worlds — The fusion of different fantasy worlds, like 'Dr. Seuss' and Star Wars, opens up possibilities for creative and unique storytelling experiences.Regal Rebellion Spreads
Model Alex Bennett by Damien Blottiere for Commons & Sense Man MagazineCouture-Punk — There is an opportunity for fashion designers to create couture fashion with a punk aesthetic, fusing two seemingly opposite styles for a unique and disruptive look.Dreamy Java Candylands
The Nespresso Variations 2010 Campaign Creates a Coffee PlaylandInteractive Brand Websites — Creating immersive and engaging websites that incorporate gamification and interactive elements to enhance user experience.If It's Hip, It's Here
Cutting-Edge Art — An opportunity exists for art institutions and galleries to embrace innovative installations and exhibits that push the boundaries of traditional art.Q&A with Armida
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