Armida Ascano Keynote Speaker

Armida Ascano

Chief Content Officer
Articles
1,284
Views
22,060,000
Location
Toronto, ON
Member Since
Jul 2010
Armida Ascano is the Chief Content Officer at Trend Hunter and the brain behind its trend sessions and workshops. She has crafted numerous trend frameworks and innovation tools to bring Trend Hunter’s content to life. With these tools in her arsenal, she has helped hundreds of brands innovate -- including Chicago Tribune, Red Bull, and Wal-Mart -- and has spoken at conferences like Foresight and Trends, OmniShopper, and Future Festival. She specializes in generational trends, our 18 Megatrends
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Foresight & Trends: Thoughts and Applications After the Conference -
Foresight & Trends: Thoughts and Applications After the Conference -
It’s been a day since the 2014 Foresight & Trends conference closed with an inventive (and hunger-inducing) talk by Brett Burmeister. Continuing with the progressive themes of each day (... MORE
Foresight & Trends: Reflections Halfway Through the Innovative Conference -
Foresight & Trends: Reflections Halfway Through the Innovative Conference -
We are at the exact halfway point of the Foresight & Trends 2014 conference, and the attendees of the conference are as inspiring as the speakers. Where the first day’s theme seemed to be... MORE
Foresight and Trends: The First Day of the Visionary Conference Comes to a Close -
Foresight and Trends: The First Day of the Visionary Conference Comes to a Close -
The aptly titled Foresight & Trends conference wrapped up its first day today. Held at the beautiful SLS Beverly Hills, it’s no surprise that the overarching pattern on day one of... MORE
Tweet-Fueled Beer Competitions (CONTEST)
Tweet-Fueled Beer Competitions (CONTEST)
Trend Hunter and Toronto's Beerfest Offer a Chance to Win
Toronto, the location of Trend Hunter’s main office and its city of origin, is known for its love of beer. The Torontonian passion for the golden booze reaches a crescendo once every summer at... MORE
Windows 8: The Developer Story of the Trend Hunter App is Accessible at the Windows Store
Windows 8: The Developer Story of the Trend Hunter App is Accessible at the Windows Store
When developing a mobile and tablet app for our site, Trend Hunter’s main concern was the same as many others looking to make the transition: keeping branding consistent. This is why Eran... MORE
Future Entrepreneur Infographics
Future Entrepreneur Infographics
The CEOs of Tomorrow Chart Predicts Where Business is Going
The question of what the CEOs of tomorrow will look like has plagued minds since the incredibly casual, baby-faced Facebook CEO Mark Zuckerberg hit—or rather, took over—the scene. Since... MORE
Eloquent Page Markers
Eloquent Page Markers
The Text Metal Bookmarks Speak on Your Behalf
Lovers of literature can keep in theme with their passion for the written word with these Text Metal bookmarks. The bookmarks, like all other bookmarks, allow you to save your spot in your most... MORE
Pinup-Branded Java
Pinup-Branded Java
The Goshen Coffee Company Shows Retro Nautical Packaging
Branding company Atomicdust has partnered up with Goshen Coffee to create branding that is distinct, communicating the boldness of the product itself. This concept resulted in pinup-inspired... MORE
Media Huddle: Trend Hunter's Internship Academy Featured
Media Huddle: Trend Hunter's Internship Academy Featured
The search for valuable Toronto journalism jobs in the digital age is not easy, but our Trend Hunter Academy does provide a beacon of hope for recent graduates, offering an entire curriculum... MORE
Rapper-Rendered Skate Decks
Rapper-Rendered Skate Decks
The Pretty Toney Deck Bears Ghostface Killah's Likeness
Though hip hop and skateboarding have always come hand in hand, the recent release of the Pretty Toney Deck, designed by Mike Del Mundo, solidifies the relationship for a new generation. For the... MORE
Coolhunting Digital: Trend Hunter Featured in Cool Spotting Book by Anna Maria Lopez Lopez
Coolhunting Digital: Trend Hunter Featured in Cool Spotting Book by Anna Maria Lopez Lopez
As the first book devoted exclusively to coolhunting online, ‘Digital Coolhunting, Chasing the Latest Trends’ by Anna Maria Lopez Lopez is a natural match for Trend Hunter. Featured... MORE
Advertising Academia Memes
Advertising Academia Memes
The Sh#t Cabbies Say Video is for Students of Advertising
As a former Creative Advertising & Broadcast student, I have no trouble finding the humor in the #### Cabbies Say video released earlier today. This, however, is not to say there are no laughs... MORE
The Globe and Mail: Tim Warmels on How Trendspotting Can Help Businesses Innovate
The Globe and Mail: Tim Warmels on How Trendspotting Can Help Businesses Innovate
Trendspotting is a popular concept many businesses are inheriting as a way to stay relevant and better connect with consumers; as the popularity of this concept increases however, so does the question… MORE
Boyish Typographic Booze Branding
Boyish Typographic Booze Branding
The Boca Negra Bottles are Masculine and Artistic
The Boca Negra beer branding by Mexico-based graphic designer Manifiesto Futura takes the well-known idea of making alcohol more masculine and executes it with elegance and subtlety. In an age where most… MORE
Sea Maiden Alcohol Appliances
Sea Maiden Alcohol Appliances
The Mermaid Bottle Opener Boozes Up Your Fairy Tale
As if popping open a beer wasn't fun enough, Cool Material has released this Mermaid Bottle Opener to make the experience even more delightful. Sure to make you the life of the party, this booze appliance… MORE
Music Fanatic Photography
Music Fanatic Photography
The Duckduck Collective Photographs True Tune Lovers
Duckduck Collective takes two often-imitated groups of art and fuses them together to create a photography portfolio geared towards true music lovers. Sprinkled with shots of at-home production studios… MORE
Extinct Creature Accessories
Extinct Creature Accessories
The Noga Berman NAIVE Series Lets You Wear Dinosaurs
The Noga Berman NAIVE series is a great way to add a touch of whimsy to your wardrobe. Subtle in its small size, yet imaginative in its content, the series provides fashionistas with teeny-tiny dinosaur… MORE
Paper-Plush Playthings
Paper-Plush Playthings
The Suck UK Paper Teddy is a Toy With a Twist
The Suck UK Paper Teddy is nothing like the childhood toy you remember toting around. Though the Teddy Bear has a fond place in everyone's hearts, it's about time he received a makeover; this is a task… MORE
Wrist-Worn Techcessories: First THTV Video to Hit 1 Million views
Wrist-Worn Techcessories: First THTV Video to Hit 1 Million views
THTV is Trend Hunter's community-fueled TV series powered by our international network of trend spotters. Last week, THTV experienced its first taste of YouTube superstardom as the Wrist-Worn Techcessories… MORE
Beautiful Bottle Art (SPONSORED)
Beautiful Bottle Art (SPONSORED)
Turning Soda Bottles Into Quirky Works of Art
This fun, quirky and purely editorial sponsored article is brought to you by Jarritos. With the emergence of photography apps and easy-to-use post-production programs, everyone thinks they're an artist,… MORE
Interact with the Season's Hottest, Newest Gadgets on November 9-13 in NYC (SPONSORED)
Interact with the Season's Hottest, Newest Gadgets on November 9-13 in NYC (SPONSORED)
CNET's popular online holiday gift guide goes live in New York from November 9-13, showcasing the hottest tech and consumer electronics of the season. This interactive holiday pop-up will give you the… MORE
2012 Trend Reports
2012 Trend Reports
Gain Competitive Edge with This Strategic Business Approach
In today's competitive market, basic data about your target audience is no longer enough to help your company gain that competitive edge, but with Trend Hunter's 2012 Trend Reports, you can take your research… MORE
Old-School Advertising Soirees
Old-School Advertising Soirees
The Microsoft Advertising INNERCITY Bash was Bangin
Though the golden age of old-school hip hop is sadly over, its memory lives on in awesome events like the Microsoft Advertising INNERCITY bash. The unlikely partnership of hip hop and advertising was consummated… MORE
Charitable Mustache Masters
Charitable Mustache Masters
Adam Garone Dazzled the Audience at TEDxToronto
Though many are familiar with the concept of Movember, few are familiar with its purpose, story and creator Adam Garone. Garone set out to inform the audience of TEDxToronto's 2011 event of his journey… MORE
Protruding Paper Art
Protruding Paper Art
The Elod Beregszaszi 'Popupology' Collection Will Blow Your Mind
The Elod Beregszaszi 'Popupology' collection puts all of the snowflakes and homemade Mother's Day cards I made in the 1st grade to shame. With the use of a classic technique, Elod Beregszaszi creates very… MORE
Accordion-Inspired Seats
Accordion-Inspired Seats
The Fabio Capello Cloister Bench is Very Unconventional
The Cloister Bench is another awesome piece designed by Fabio Capello. Though the seat does seem to function like any other bench (pretty straightforward -- you sit on it) its looks are unlike any other… MORE
Dimpled and Distressed Carriers
Dimpled and Distressed Carriers
The Stella and Lori Line of Wallets is Tres Textured
Stella and Lori is a line of minimalist wallets made by two sisters based in Tel Aviv. Crafted out of the finest leather, the pretty pieces from this collection boast one of the season's hottest patterns… MORE
Trend Hunter Behind-the-Scenes
Trend Hunter Behind-the-Scenes
Toronto Journalism Internships and Web Developer Jobs
Come take a tour of the Trend Hunter office with this behind-the-scenes video shot by former intern and video editing specialist Olivia Gissing. The clip gives its audience a peek into the key components… MORE
Sequined Field Photography
Sequined Field Photography
Kerem Cobanli Shoots Femmes Frolicking in Hot Fashion
Based in Istanbul, Turkey, Kerem Cobanli is a photographer who clearly has a grasp on modern femininity. In today's society, to be a woman no longer means to be docile and feminine; with true femininity… MORE
Retail Trend Report
Retail Trend Report
Find out How New Developments in Retail Have Affected Businesses
Advances in social media and technology has impacted many big and small companies, especially those with retail operations. Consumers have never had so many choices at their fingertips, including variations… MORE
Media Trend Report
Media Trend Report
Gain a Comprehensive Understanding of the Evolution of Entertainment
In today's fast-paced world, the way media is used as a channel of information-sharing is constantly changing. Consumers have never been more involved in film, broadcast and music, as they now have the… MORE
Internet Trend Report
Internet Trend Report
Uncover the Full Scope of Opportunities Emerging from the Web
The Internet is rapidly turning into a hub of candid consumer insight. What happens on the Web dictates what's hot in pop culture, as the Internet turns into a place with traditions and customs not unlike… MORE
Animal Skeleton Accessories
Animal Skeleton Accessories
Kobi Perez Creates See-Through Animal Brooches
This extraordinary accessory comes from the mind of Kobi Perez. These pieces appear as though they were torn directly from an x-ray sheet at the veterinarian's office, making for a truly unique fashion… MORE
Extraterrestrial Text Ads
Extraterrestrial Text Ads
This Batelco Campaign Creates Intergalactic Communication
The most recent Batelco campaign will have you wanting to text home as opposed to phoning. For those who aren't familiar with Batelco, the company provides a new, innovative way to communicate by allowing… MORE
Animalistic Memo Holders
Animalistic Memo Holders
Yaacov Kaufman Creates a Cute Way to Stay on Task
These adorable note holders by Yaacov Kaufman give a usually tedious task a playful makeover, with cute critters holding your memos, making reminders that much more friendly. Everyone in the office will… MORE
Doggy Treat Mosaics
Doggy Treat Mosaics
These SM Store Ads Show Cute Canines Made from Snacks
These SM Store ads by Out of the Box advertising in Delhi follow the concept of a new kind of pet care and dog food. The art direction of the ads is impeccable, with mutt mosaics made from doggy treats.… MORE

Featured Ideas

Fashionable Phone Facials
Fashionable Phone Facials
The Armani/Samsung Campaign Puts a Face to the Brand Partnership
The Armani/Samsung campaign is an awesome way to present the killer collaboration between the fashion powerhouse and electronics giant. Though this may not be the first news of an Armani phone, it may… MORE
Typographic Transportation
Typographic Transportation
The T-Bike by Juan Madrigal Hearts Helvetica
The T-Bike by Juan Madrigal is another ode to the rising star of an art form, typography. Juan Madrigal has taken the staple font face, Helvetica, and splattered it all over a bicycle. The result is a… MORE
Exremist Icon Illustrations
Exremist Icon Illustrations
The Art of Patrick Strogulski is on Another Level of Exaggeration
Though pop culture caricatures are becoming increasingly popular amongst artists, Patrick Strogulski has taken it a step further my implementing extreme exaggeration into his portraits. The beauty of Patrick… MORE
Creepy Technicolor Drawings
Creepy Technicolor Drawings
The Vividly Colorful and Unsettling Art of Neto Zamora
Neto Zamora has been doing art under the name 'Netoplasma' for some time now. A 21-year-old graphic design student at the College of Visual Arts in Monterrey, Neto Zamora's work is undeniably modern and… MORE
Vivid Vintage Gamer Ink
Vivid Vintage Gamer Ink
Rich Criado's Gaming Tattoos Show Killer Color and Geeky Dedication
Rich Criado's gaming tattoos may not be the first in geek chic ink, but they definitely are unique. The declaration of geekiness is a rapidly increasing trend in pop culture, with geeky tattoos as a staple… MORE
Epic GIF Medleys
Epic GIF Medleys
Designer Evan Roth Creates Monumental Internet Mashup Video
Designer Evan Roth is responsible for some of the most memorable and outrageous work of this generation (think the 'BAD A#$ MOTHER F@%^&!' project). Thus, it's only right that Evan Roth release a net culture… MORE
Marker Artistry
Marker Artistry
Artist Immy Melin is the Sharpie King
Chicago artist Immy Melvin has been producing work for over 30 years now. He describes his work as unique due to its complexity, use of geography. Oh, and it's great use of Sharpie markers. Dubbed the… MORE
Knotty Interior Pieces
Knotty Interior Pieces
These Vases by Sharon Geschiere and Judith van den Boom are Truly Unique
These peculiar porcelain pieces are the product of the combined imaginations of Judith van den Boom and Sharon Geschiere. These neurotically knotted interior pieces are far from the traditional vase design… MORE
Retro Writing Gifts
Retro Writing Gifts
Classic Typewriters are a Hot Holiday Present Idea
A classic typewriter is a symbol of the dawn of the digital age. In an over-articulated world of tweets and updated statuses, a classic typewriter will remind you of humble beginnings. This is why it… MORE
Personality Revelation Prints
Personality Revelation Prints
Francois Robert Explores Pockets for his 'Content' Photo Series
The Francois Robert 'Content' photo project is undeniably thought-provoking. Having taken photos of a seemingly organized mess, Francois Robert actually collected the featured "junk" from people's pockets… MORE
Carved Computer Cases (UPDATE)
Carved Computer Cases (UPDATE)
The Rainer Spehl Laptop Case Screams Classic Masculinity
This Rainer Spehl Laptop Case looks like something your dad or uncle would carry. The case is made of carefully carved wood and lined with leather for extra protection. Though the oak variation of product… MORE
Smashing Sweets Spreads
Smashing Sweets Spreads
This Vivid Series by Rachel Bee Porter is Food Fight Fun
Ironically entitled 'The Joy of Cooking,' this series by photographer Rachel Bee Porter captures the frustration and fun of food preparation. The vividly colorful series shows what plated food looks like… MORE
Fierce Funeralistic Fashion
Fierce Funeralistic Fashion
Magdalena Frackowiak Looks Super Sultry in The Sunday Telegraph
Magdalena Frackowiak looks marvelously melancholy in this spread for The Sunday Telegraph. Appropriately titled 'Her Dark Materials,' this series shows the stunning blonde bombshells in black veils, gloves,… MORE
Flexible Femme Photography
Flexible Femme Photography
Nathan Osterhaus Shoots Bending Babes for His Portfolio
Nathan Osterhaus is a photographer from Brooklyn, NY, whose portfolio is as diverse as his hometown. From flexible female gymnasts to hot hipster boys, the work of Nathan Osterhaus shows a range of skills,… MORE