Doleful Doppelganger Lookbooks

Rad Hourani SS 2011 Collection Showcased in a Listless Shoot

The Rad Hourani SS 2011 lookbook is a black-and-white collection of somber photographs that will have you seeing double. The marvelously melancholy model used in the book is doubled, making for twice the style.

Although the model appears listless, the pieces are full of life and shape. Full of leather accents and structured apparel, the Rad Hourani SS 2011 collection is sure to make some serious waves in the fashion world this season. Check out the featured gallery for a sneak peek.

Melancholic Lookbooks
Fashion brands can explore creating a melancholic lookbook for their collections to attract attention.
Double Models
Fashion brands can use double models to create an interesting and unique lookbook for their collections.
Black and White Photography
Fashion brands can incorporate black and white photography to create an artsy and sophisticated look for their collections.

Sectors Adopting This

Fashion
Fashion brands can experiment with their lookbooks to showcase their collections and attract customers.
Photography
Photographers can explore the use of double models and black and white photography to create unique and captivating visuals for fashion brands.
Art
Art enthusiasts can appreciate the sophisticated use of photography and design in fashion lookbooks.
SCORE
3.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 66%
Activity 19%
Freshness 8%