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Windows 8: The Developer Story of the Trend Hunter App is Accessible at the Windows Store

— May 28, 2013 — About
When developing a mobile and tablet app for our site, Trend Hunter's main concern was the same as many others looking to make the transition: keeping branding consistent. This is why Eran Barley, Director at Sela Canada and Project Lead on the development of Trend Hunter's app, chose Windows 8 as our main development tool.

One of the biggest challenges faced by Trend Hunter during the app's development was the pressure of creating the app within 3 weeks in time for the Windows 8 launch. Thankfully, according to Barley, the Microsoft development tools enabled for smooth collaboration. He states, "[The Tools] created an "eco system" working around the clock, 24/7; when something was approved [in Toronto] in the afternoon, the day after, throughout working around the world, the client could receive something the morning after."

Download the App and watch the video at the Windows Store


Trend Themes
1. Consistent Branding - Disruptive innovation opportunity: Develop tools or platforms that help businesses maintain consistent branding across different devices and platforms.
2. Efficient Collaboration - Disruptive innovation opportunity: Create tools or technologies that facilitate seamless collaboration and communication between teams located in different time zones.
3. Accelerated Development - Disruptive innovation opportunity: Explore methodologies and technologies that enable businesses to develop and launch apps within tight deadlines.
Industry Implications
1. Mobile App Development - Disruptive innovation opportunity: Innovate new approaches or technologies for faster and more efficient mobile app development.
2. Software Development - Disruptive innovation opportunity: Develop tools or frameworks that streamline the software development process, reducing the time and effort required.
3. Cross-platform Integration - Disruptive innovation opportunity: Create solutions that seamlessly integrate different operating systems and platforms, enabling businesses to reach a wider audience.
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