Transitional Coding

Kids can learn to code using tangible toys to ease transition

Implications - As the world becomes increasingly digitized, parents recognize the value of teaching children coding at an early age. Recently, more tangible playthings can be observed in this space that allow children to approach coding in phases, beginning with spatial understanding and basic problem solving. This tactical approach to digital training eases the transition from traditional toys to those of the future.
Workshop Question - How could your brand better set your customer up for success in their future?

Trend Themes

  1. Tangible Coding Toys — Coding toys that allow children to learn using physical blocks or sensors are gaining popularity.
  2. Screen-free Coding Toys — Toys that teach coding using storytelling and physical movement without the use of screens are becoming more prevalent.
  3. Visual Programming Toys — Toys such as the 'Photon' robot allow children to learn code through visual programming interfaces and gamification.

Industry Implications

  1. Education Technology — Edtech companies can explore the market of coding toys to create innovative educational products for young learners.
  2. Toy Manufacturing — Toy manufacturers can incorporate coding-focused features into traditional physical toys to keep up with the trend.
  3. Gaming and Gamification — Game developers and gamification experts can explore the use of game mechanics to introduce coding concepts to children.
5.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 32 Examples:
105,035 Total Clicks
Date Range:
Jun 16 — Oct 16
Trending:
Warm
Consumer Insight Topics:

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