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Incentivized Eco

Brands incentivize eco-friendly behavior through loyalty programs

Implications - Helping establish themselves as stakeholders in the betterment of the environment, brands are incorporating environmentally friendly elements into their loyalty and rewards programs. This not only appeals to consumers who are eco-conscious themselves, but has the added benefit of reflecting well on the brands who adopt this strategy.

SCORE 4.4

Popularity

Activity

Freshness

Megatrends

Patterns

6 Examples, 54 Related: 109,156 Total Clicks

Date Range: Apr 15 - Oct 16

Trending: This Year and Mild

Consumer Insight Topics: Marketing Eco

Featured Examples

Smart Payment Mugs - Users Can Pay For Their Drinks Using the Environmentally Friendly Coffee Cup

SCORE 6.4

Warm 4,061 Clicks Pub: Apr 11, 15

Smart Payment Mugs

Users Can Pay For Their Drinks Using the Environmentally Friendly Coffee Cup

This environmentally friendly coffee cup cuts down on waste by being reusable, and is also embedded with smart capabilities, enabling users to pay for their coffee with the cup itself. Based in... [More]

Reward-Based Eco Apps - The 'My Open Road' App Rewards People Who Choose Eco-Friendly Transportation

SCORE 4.7

This Year and Average 294 Clicks Pub: Jul 21, 16

Reward-Based Eco Apps

The 'My Open Road' App Rewards People Who Choose Eco-Friendly Transportation

My Open Road is an innovative new eco app, developed in the USA before being launched in the USA, that is designed to reward people who choose eco-friendly and energy-saving modes of transportation... [More]

Cyclist-Celebrating Events - Limerick is Celebrating World Car Free Day by Rewarding Those Who Cycle

SCORE 3.5

This Year and Mild 276 Clicks Pub: Sep 22, 16

Cyclist-Celebrating Events

Limerick is Celebrating World Car Free Day by Rewarding Those Who Cycle

The city of Limerick, Ireland, is celebrating World Car Free Day by recognizing those who cycle around the city. With a growing number of consumers adopting a more sustainable commute, this event... [More]

Reusable Cup Reward Programs - Cuppow's Cup Club Helps Consumers Save Money and the Environment

SCORE 2.7

Mild 145 Clicks Pub: Nov 13, 15

Reusable Cup Reward Programs

Cuppow's Cup Club Helps Consumers Save Money and the Environment

Cuppow came into fame with the introduction of its drinking lids for Mason jar cups—and to further encourage people to use these reusable cups and embrace a more sustainable way to drink on the go,... [More]

SCORE 3.3

Mild 580 Clicks Pub: Apr 22, 16

Eco-Friendly Loyalty Programs

Reformation's New Rewards Program is Part of an Earth Day Initiative

As part of its Earth Day initiative, Reformation has rolled out a brand new rewards program. The eco-friendly fashion brand already places a emphasis on sustainability and now it is making a greater... [More]

SCORE 2.8

This Year and Mild 132 Clicks Pub: Oct 31, 16

Sustainable Decor Loyalty Programs

This Home Decor Brand is Offering an Exclusive Loyalty Program

The sustainable home decor brand ‘The Urban Yogi’ created a loyalty program with the help of digital loyalty platform provider ‘UrbanBuz.’ The Urban Yogi decided to launch... [More]