Cosmetics companies are broadening their range of representation
Implications - With conversations surrounding societal gender barriers and a lack of portrayal of persons of color in the media, consumers are demanding more from the brands that they buy from. In order to keep up with these evolving values, cosmetic companies are incorporating a wider range of products and diversifying their efforts. This shows a move toward media representation that is more in line with today's diverse society.
Workshop Question — How could you incorporate diversity into your brand?