The 'My Open Road' App Rewards People Who Choose Eco-Friendly Transportation
Rahul Kalvapalle — July 21, 2016 — Eco
References: itunes.apple & timescolonist
My Open Road is an innovative new eco app, developed in the USA before being launched in the USA, that is designed to reward people who choose eco-friendly and energy-saving modes of transportation in order to encourage them to steer clear of polluting vehicles whenever possible.
The app allows users to log every form of alternative transportation that they utilize, including walking, cycling and riding public transit buses. Over time, their activity allows them to go ahead and build up a social responsibility score that they can then redeem in exchange for a number of deals. The deals can be redeemed from various environmentally conscious companies including bicycle repair stores, cafes, restaurants, wellness businesses and clothing stores.
This eco app embraces the reward system and gamification to achieve real-world sustainability gains.
The app allows users to log every form of alternative transportation that they utilize, including walking, cycling and riding public transit buses. Over time, their activity allows them to go ahead and build up a social responsibility score that they can then redeem in exchange for a number of deals. The deals can be redeemed from various environmentally conscious companies including bicycle repair stores, cafes, restaurants, wellness businesses and clothing stores.
This eco app embraces the reward system and gamification to achieve real-world sustainability gains.
Trend Themes
1. Reward-based Eco Apps - Using rewards to encourage eco-friendly transportation choices.
2. Alternative Transportation Tracking - Monitoring and incentivizing use of green transportation options.
3. Sustainability Gamification - Making sustainable choices fun and rewarding through gamification.
Industry Implications
1. Eco-friendly Transportation - Creating incentive programs for sustainable transportation options.
2. Sustainable Retail - Partnering with eco apps to offer deals and rewards for sustainable consumer choices.
3. Wellness and Sustainability Industry - Incorporating reward systems into wellness and sustainability-focused businesses for a greener consumer experience.
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