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Nostalgia Supplies

Back-to-school supplies incorporate 90s motifs to ease the minds of students

Implications - With 90s nostalgia in full swing throughout the fashion and beauty industries, brands are incorporating iconic motifs into their back-to-school products to resonate with younger consumers. Modern youth is experiencing high rates of stress and anxiety which can be amplified when faced with returning to studies. However, statistics are showing that young students are finding joy in back-to-school shopping where they get to have a say in what's being purchased for them, encouraging brands to incorporate feel-good nostalgia into their offerings.
Workshop Question - What life change is your consumer facing and how can you ease their anxieties during this transition?
7.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
10 Featured, 87 Examples:
195,378 Total Clicks
Date Range:
Mar 17 — Apr 19
Trending:
V. Hot
Consumer Insight Topics:

Featured Examples

Streetwear Brand School Supplies
Streetwear Brand School Supplies
Nigo's Human Created a Line of School Accessories for Kids
After founding the high-end streetwear brand BAPE, Nigo’s Human Made brand is the latest venture from the celebrity designer hitting the scene with products for adults and kids. The new... MORE
Nostalgic Food-Themed Products
Nostalgic Food-Themed Products
Kellogg's and Typo's Merch Collection is Incredibly Quirky
Cereal brand Kellogg’s and accessory label Typo teamed up to launch a line of food-themed products that are not only incredibly cheerful and quirky but are also ultra-nostalgic to anyone who... MORE
Back-to-School Cosmetic Collections
Back-to-School Cosmetic Collections
The Moschino x Sephora Collab Takes Cues from School Supplies
The first Moschino x Sephora collection launched a few years ago, introducing fans to a variety of fun and youthful toy-themed cosmetics and beauty tools. Now, Moschino and Sephora have collaborated... MORE
Nostalgic Anime Lipsticks
Nostalgic Anime Lipsticks
Creer Beaute's Mega Nourishing Sailor Moon Lipstick Line is so 90s
The new Sailor Moon lipstick collection represents the latest in 90s nostalgia. From Japanese beauty brand Creer Beaute, the anime series-inspired Moisture Rouge line consists of five lip colors for... MORE
Kid-Targeted Personalized Clothing Boxes
Kid-Targeted Personalized Clothing Boxes
KidBox Boasts Stylish and Affordable Back-to-School Kits
KidBox is a seasonal service that sends out spring, summer, fall, winter and back-to-school kits. Its model of operation is slightly different than traditional subscription boxes as the company does... MORE
Era-Specific Coloring Books
Era-Specific Coloring Books
The Card Architect's 90s Coloring Book Pays Tribute to Famous TV
Etsy’s The Card Architect shop specializes in handmade greeting cards and art-themed gifts like this 90s coloring book. The fun product is hand-illustrated and pays tribute to famous... MORE
Sci-Fi Droid Knapsacks
Sci-Fi Droid Knapsacks
The BB-8 Back Buddy Backpack is Ready for an Adventure or Heading to Class
The debate between whether your favorite droid from the Star Wars franchise is R2-D2 or C-3PO has gotten a whole lot more confusing with the introduction of BB-8, but if you’re already team BB-... MORE
Nostalgic Mobile Clothing Pop-Ups
Nostalgic Mobile Clothing Pop-Ups
Limited Too Has Come Back to Offer a Mobile Pop-Up Shop
Limited Too, a clothing brand that was once highly popular among middle school girls, released a mobile pop-up shop in New York City in August as part of its back-to-school celebrations. The... MORE
Brick Phone Chargers
Brick Phone Chargers
WattzUp's Hotline Bling Charger Will Give Drake Fans an Extra Boost
Perfect for any loved ones who are fans of Drake, this Hotline Bling-inspired portable phone charger will make an excellent holiday gift. The Hotline Bling Charger from WattzUp will power up your... MORE
Back-to-School Blush Palettes
Back-to-School Blush Palettes
Tarte's Blush 101 Palette Boasts Playful Notebook-Inspired Branding
Now that students are preparing for the quickly approaching back-to-school season, brands are incorporating some of the themes that are associated with it, such as Tarte, with the brand launching a... MORE

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