Abercrombie Kids released the 'Everybody Collection,' its line of gender-neutral children's clothing. The collection consists of 25 different pieces that range from sweaters, outerwear, classic pieces, and accessories. The garments are focused on a theme that surrounds military and streetwear aesthetics. This theme translates through the bomber jackets, camouflage sweaters, unisex sweaters and accessories. The gender-neutral line was released on Wednesday, just in time for kids returning to school.
The main motivation behind this collection's launch is the feedback that was received by consumers. Abercrombie Kids found that both parents and their children do not wish to be confined to specific selection of styles and colors that are separated by gender. This resulted in the Everybody Collection said Stacia Andersen, the brand president of A&F states: "We are excited to offer these additional options and are looking forward to building on this initial collection for summer and the back-to-school seasons."