Personalized Pie

Dining concepts evolve to offer totally customizable pizza menus

Implications - As consumers search for personalization in all of their purchasing decisions, many are enticed by dining concepts that let guests create their own pizzas. Additionally, customizable pizza menus with mix and match options allows individuals to create an item that fits within their dietary restrictions. In addition to highlighting shifting consumer desires around the health and wellness movement, this progression speaks to the interest in experiences defined by one's personal tastes.
SCORE 5.2
Popularity
Activity
Freshness
Megatrends
Patterns
209,364 Total Clicks
Aug 15 - Jul 17
Warm
Featured Examples
Personalized Pizza Bars - Blaze Pizza Builds and Cooks Custom Fast-Fired Pizzas On the Spot
SCORE 6
Warm 5,315 Clicks Pub: Oct 10, 15
Personalized Pizza Bars
Blaze Pizza Builds and Cooks Custom Fast-Fired Pizzas On the Spot
Blaze Pizza is the new custom-made pizza chain taking the U.S. fast food market by storm. Blaze Pizza functions like a Subway-style deli counter, allowing customers to choose from a range of already-... [More]
Custom Fast Casual Pizza - Cucinova Urban Italian is Sbarro's New Fast Casual Dining Concept
SCORE 4.2
Average 2,383 Clicks Pub: Jan 6, 16
Custom Fast Casual Pizza
Cucinova Urban Italian is Sbarro's New Fast Casual Dining Concept
Launched in early 2015, Cucinova Urban Italian is Sbarro’s new fast casual dining concept that replaced the previous Pizza Cucinova concept. The innovative fast casual Italian eatery will... [More]
Millennial-Focused Pizza Apps - Pizza Hut's Loyalty App Was Designed to Appeal to a Younger Market
SCORE 5.3
Warm 582 Clicks Pub: Jul 18, 17
Millennial-Focused Pizza Apps
Pizza Hut's Loyalty App Was Designed to Appeal to a Younger Market
Pizza Hut’s Loyalty App is a digital execution of the casual dining chain’s new look. Pizza Hut’s thoughtfully laid-out tool is targeting millennials by offering unique... [More]
Customizable Pizza Kiosks - NXT Pizza's Food Kiosk Lets Foodies Personalize Their Order
SCORE 3.9
Mild 3,892 Clicks Pub: Aug 17, 15
Customizable Pizza Kiosks
NXT Pizza's Food Kiosk Lets Foodies Personalize Their Order
NXT Pizza’s food kiosks let users customize their pizza order in seconds. These pizza vending machines are not only easily personalized—consisting of four delicious flavors and various... [More]
Personalized Artisan Pizza Joints - Alabama's Pieology Aims to Be a "Study in Custom Pizza"
SCORE 3.7
Mild 871 Clicks Pub: Jan 6, 16
Personalized Artisan Pizza Joints
Alabama's Pieology Aims to Be a "Study in Custom Pizza"
Aiming to offer artisan quality pizza “with no limits,” Pieology is a fast-growing custom pizza chain currently boasting 92 locations across the United States. The innovative... [More]
Personalized Pizza Promotions - Papa Murphy's Latest Campaign Leveraged Big Data to Drive Sales
SCORE 4.1
Average 300 Clicks Pub: Jan 16, 17
Personalized Pizza Promotions
Papa Murphy's Latest Campaign Leveraged Big Data to Drive Sales
The popular take-and-bake pizza chain Papa Murphy’s recently wrapped up a campaign that involved using big data to re-engage its once-loyal customers. The campaign is indicative of a much... [More]
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