Toy brands favor gender-neutral products for heightened communication
Implications - Monsters and other similar, supernatural forms are replacing conventionally male and female toys as the push for gender neutrality continues. These toys are especially significant because they allow children to create and communicate with each other without the barriers of gendered expressions or standards influencing their behavior. This progression speaks to the way that gender-neutral products have the capacity to foster more genuine interpersonal connection.
Workshop Question - What are the longest-standing standards of your industry that may no longer resonate with your next consumer?
Trend Themes
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Gender-neutral Products — Businesses can create gender-neutral products in the toy industry to foster more genuine interpersonal connection among children.
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3D Printing — Companies can take advantage of 3D printing in the toy industry to produce creative designs that appeal to both kids and adults.
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Voice Technology — Incorporating voice technology into plush toys and other children's products can enhance communication with parents and caregivers.
Industry Implications
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Toy Industry — The toy industry can benefit from creating more gender-neutral products, utilizing 3D printing, and incorporating voice technology into products.
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Technology Industry — The technology industry can collaborate with the toy industry to develop innovative toys that utilize voice technology and 3D printing.
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Child Development Industry — The child development industry can benefit from providing toys and products that promote gender neutrality and encourage creativity and communication skills.
4 Featured, 36 Examples:
123,825 Total Clicks
Date Range:
Aug 15 — Mar 16
Trending:
Warm
Consumer Insight Topics:
