Auto Expertise

Car ownership services offer increased training and knowledge

Implications - With the share economy threatening individual ownership, brands have begun offering additional services to provide extra incentive. In the auto sphere, this means offering knowledge and training to elevate the car owner to the level of 'expert,' a highly coveted position amongst the industry and community. In the information age, knowledge is an increasingly important resource that's now frequently tied to exclusivity.



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Mar 16 - Mar 16
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Supercar Training Programs - The Aston Martin Vulcan Driver Experience Program is Exclusive
SCORE 6.6
Warm 2,165 Clicks Pub: Mar 15, 16
Supercar Training Programs
The Aston Martin Vulcan Driver Experience Program is Exclusive
For the lucky 24 customers who snatch up the 24 vehicles, the Aston Martin Vulcan Driver Experience Program is designed to enhance the ownership experience. The program transports owners to Abu... [More]
Complimentary Car Info Sessions - The BMW 'Encore' Vehicle Ownership Program Enhances Experiences
SCORE 3.4
Mild 224 Clicks Pub: Mar 15, 16
Complimentary Car Info Sessions
The BMW 'Encore' Vehicle Ownership Program Enhances Experiences
When it comes to BMW ownership, the brand is dedicated to ensuring drivers are fully versed in their new vehicle with the BMW ‘Encore’ vehicle ownership program. New owners of a BMW in... [More]
Vehicle Owner Assistants - The Infiniti Personal Assistant Service Gives Drivers 24/7 Coverage
SCORE 4.8
Average 176 Clicks Pub: Mar 15, 16
Vehicle Owner Assistants
The Infiniti Personal Assistant Service Gives Drivers 24/7 Coverage
The luxury vehicle market is showing little sign of slowing down, which has prompted brands to offer new perks for drivers like the Infiniti Personal Assistant Service. Those who purchase a new... [More]
Car Owner Training Programs - The High Performance Driving Program Teaches Lexus Owners New Skills
SCORE 3.5
Mild 95 Clicks Pub: Mar 15, 16
Car Owner Training Programs
The High Performance Driving Program Teaches Lexus Owners New Skills
Lexus currently offers a unique perk called the High Performance Driving Program, which teaches Lexus owners how to use their vehicle. While many car companies emphasize what their cars can do, they... [More]
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