Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The BMW 'Encore' Vehicle Ownership Program Enhances Experiences

 - Mar 15, 2016
References: bmwusa & bmwusa
When it comes to BMW ownership, the brand is dedicated to ensuring drivers are fully versed in their new vehicle with the BMW 'Encore' vehicle ownership program.

New owners of a BMW in North America are privy to an exclusive appointment with a dedicated advisor who will take care of answering any and all questions about the care.

The BMW 'Encore' service is designed to be used after drivers have had a chance to experience the car first hand, drive it for a while and build a list of questions. With the number of luxury automotive purchasers rising, the BMW 'Encore' vehicle ownership program offers a friendlier way to learn about a complex vehicle. Those ready to take advantage of the service can book an appointment whenever they're prepared.