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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,250 more

Auto Consumption

Auto brands and retailers branch out to offer other forms of consumption

Implications - A method of sweetening the deal when it comes to purchase, many auto brands and dealerships are offering consumer access to swanky services unrelated to the automotive sector. In a time ripe for change within the industry, maintaining consumer enjoyment and satisfaction beyond the product itself is essential. Ultimately, this progression is not about simply creating a luxury experience, but a comprehensive culture and, with it, a lasting brand loyalty.
Workshop Question — Thinking about increasing the value of your product or service, what complementary or add-on feature could you offer your consumers?
3.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 48 Examples:
182,548 Total Clicks
Date Range:
Mar 15 — Mar 16
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Gourmet Dealership Cafes
Gourmet Dealership Cafes
This Cafe is Located Inside the Big Two Toyota Dealership
In an effort to keep customers happy while they wait for their car to be serviced, Big Two Toyota has added a built-in cafe to its dealership. With consumers looking for more than just low prices... MORE
Car Dealership Spas
Car Dealership Spas
The Mercedes-Benz Burlington Location Boasts a Spa and Cafe
The Mercedes-Benz Burlington Dealership in Ontario, Canada, is revolutionizing the car shopping experience. The first dealership in the world to offer an on-site salon and spa, Mercedes-Benz... MORE
Auto Showroom Lounges
Auto Showroom Lounges
Club Aston in Los Angeles Serves Up Martinis to Customers
Club Aston is a lounge-inspired space located within Los Angeles’ Galpin Motors dealership. Channeling the exclusivity of the Aston Martin brand, Club Aston is a circular room with a series of... MORE
Inclusive Car Showrooms
Inclusive Car Showrooms
This New Vauxhall Showroom Features a Cafe and Kids' Gaming Section
JCT600, a franchise motor company based in the UK, is all set to construct a brand new Vauxhall car showroom in the city of Bradford. In addition to helping prospective auto buyers enjoy the best... MORE
Culinary Car Owner Perks
Culinary Car Owner Perks
Lincoln Black Label Offers Access to an Exclusive Membership Club
Those who purchase a Lincoln Black Label vehicle are in for a treat with access to an exclusive membership club. The exclusive membership offers access to a series of perks, but one of the most... MORE
Dealership Spa Services
Dealership Spa Services
This Hyundai Dealership Offers Free Massages and Manicures
A Hyundai dealership Hicksville, New York, offers special after-sale perks that keep customers coming back time and time again. Instead of simply lowering its prices, Advantage Hyundai has developed... MORE

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