'Carve' Aims to Be America's First Fast Casual Barbecue Chain
Laura McQuarrie — July 17, 2015 — Lifestyle
References: southernhospitalitybbq & bizjournals
Southern Hospitality BBQ is best known as a restaurant founded by Justin Timberlake that has since expanded to three locations in Colorado—and it doesn't plan on stopping here. This brand has its sights on becoming the first major fast casual barbecue chain in the country with a new concept called Carve. In terms of competition, Southern Hospitality BBQ is mostly up against Dickey’s Barbecue Pit, since there are hardly any other restaurants that offer specialized cooking in the same manner.
Just as restaurants with menus with build-your-own pizza and burger options flourished a few years ago, this chain is hoping to have the same appeal. Carve will feature a smaller set of menu options than what's offered at Southern Hospitality, featuring dishes that will be paleo-friendly like a "barbecue salad."
Although meat will be a big focus of the menu, health-conscious options will be a staple of the fast casual Carve.
Just as restaurants with menus with build-your-own pizza and burger options flourished a few years ago, this chain is hoping to have the same appeal. Carve will feature a smaller set of menu options than what's offered at Southern Hospitality, featuring dishes that will be paleo-friendly like a "barbecue salad."
Although meat will be a big focus of the menu, health-conscious options will be a staple of the fast casual Carve.
Trend Themes
1. Fast Casual Barbecue Chains - The rise of fast casual concepts in the barbecue industry presents a disruptive innovation opportunity for creating a streamlined and convenient dining experience.
2. Paleo-friendly Menu Options - Introducing paleo-friendly dishes, such as a 'barbecue salad,' in fast casual restaurants can cater to health-conscious consumers and tap into the growing demand for healthier dining choices.
3. Specialized Cooking Restaurants - Creating specialized cooking establishments that focus on a single cuisine, like barbecue, presents an opportunity for unique dining experiences and building a dedicated customer base.
Industry Implications
1. Restaurant - The restaurant industry can explore the potential of fast casual barbecue chains and paleo-friendly menu options to attract customers and stay ahead of the evolving food trends.
2. Health and Wellness - The health and wellness industry can collaborate with fast casual barbecue chains to promote paleo-friendly options and attract health-conscious consumers seeking nutritious food choices.
3. Food and Beverage - The food and beverage industry can tap into the demand for specialized cooking by exploring concepts that focus on a single cuisine, such as barbecue, to cater to diverse consumer preferences and create unique dining experiences.
3.3
Score
Popularity
Activity
Freshness
