Exotic Frozen

Brands appeal to foodies with internationally inspired frozen meals

Implications - Aiming to satisfy consumer palates newly informed by exotic international dishes, brands are emerging with globally inspired frozen meals that cater to both well-educated palates and the health-conscious. Speaking also to the influence of regional flavor trends across the globe, this shift suggests a convergence of experimental attitudes to flavor and the simultaneous prioritization of convenience and health.
SCORE 4.1
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22,319 Total Clicks
Jan 16 - Jun 16
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MarketingLifestyleFoodBranding
Featured Examples
Festive Frozen Paella - This Seafood Paella Can Be Prepared In 20 Minutes
SCORE 5.8
Warm 926 Clicks Pub: Apr 6, 16
Festive Frozen Paella
This Seafood Paella Can Be Prepared In 20 Minutes
Seafood paella is a traditional Spanish dish that brings together a myriad of flavors from ingredients as varied as saffron rice, crispy vegetables and seafood additions such as shrimp, mussels and... [More]
Exposed Vacuum-Sealed Meals - Marlees Nantucket Supreme Frozen Meals Have Restaurant Looks and Taste
SCORE 4
Mild 1,802 Clicks Pub: Jan 21, 16
Exposed Vacuum-Sealed Meals
Marlees Nantucket Supreme Frozen Meals Have Restaurant Looks and Taste
For many consumers, frozen meals are associated with being less nutritious and flavorful as traditional foods, but Marlees Nantucket Supreme meals look to change all that. Aside from being delicious,... [More]
Asian Cuisine Kits - This Frozen Chicken Meal is Completed with the Addition of One Fresh Onion
SCORE 3.7
Mild 463 Clicks Pub: Jun 18, 16
Asian Cuisine Kits
This Frozen Chicken Meal is Completed with the Addition of One Fresh Onion
‘Add One Veggie’ is the name of a line of frozen chicken meals that can be made with the addition of one fresh vegetable ingredient. In the case of the Sweet and Sour Chicken from NH... [More]
Masculine Frozen Meals - These Frozen Ready Meals Are Part Of the Men's Health Kitchen Range
SCORE 4
Mild 528 Clicks Pub: Apr 6, 16
Masculine Frozen Meals
These Frozen Ready Meals Are Part Of the Men's Health Kitchen Range
Kerry Group has announced a brand new range of frozen ready meals, as part of a collaboration with Men’s Health magazine in the UK, that are targeted towards health-conscious men who are short... [More]
Vibrant Frozen Enchiladas - These Frozen Meals Make Mexican Cuisine Accessible and Quick
SCORE 2.3
Untested 199 Clicks Pub: Apr 6, 16
Vibrant Frozen Enchiladas
These Frozen Meals Make Mexican Cuisine Accessible and Quick
Boulder, Colorado-based company EVOL Foods has long been on a mission to make frozen meal fun and delicious rather than boring and undesirable, and the company is stepping it up in a big way with... [More]
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