Racing Homage
Cloud-Connected
Cycle
Bike brands integrate apps and WiFi technology into cycling products.
Trend
What is the Cloud-Connected Cycle trend?
Cloud-Connected Cycle: Moving beyond add-on accessories, bike manufacturers are switching tactics to integrate apps and smart technology straight into the bike design itself. Realizing the growing need for tech integration among consumers, brands are turning to modified materials and software that allow for built-in navigational features, app control and cloud connectivity. The turn toward built-in tech integration suggests a need among commuters not only for tech enhancement, but also a greater sense of control and customization while on-the-go.
Trend themes
Themes within the Cloud-Connected Cycle trend
Three behaviours holding the trend togetherBuilt-in tech integration
Bike manufacturers are integrating apps and smart technology straight into the bike design itself to enhance navigation, app control and cloud connectivity for the commuter market.
Smartphone-controlled e-bikes
E-bikes now feature an accompanying app that allow riders to manage key functions, monitor the location of the bike and improve the bike-riding experience.
GPS-connected handlebars
Innovative navigation and safety features are offered through mobile apps that control GPS-connected bike handlebars such as the Wink Bar.
Industry implications
What the Cloud-Connected Cycle trend means for industry
Where the trend changes the playbookTransportation
With the rising need for technological integration within bike design, transportation firms could benefit by investing in increased tech control in their products.
Smartphone App Development
With advancements in app-controlled e-bike interface, there is a unique opportunity for tech developers to create even more options and interfaces for riders.
3D Printing and Smart Technology
By using smart technology with the latest tech equipment such as 3D printing, there is an opportunity for manufacturers to merge these industries and create new products.
Workshop question
What products/services are consumers using alongside yours and how can you move towards integrating those into one offering?
Trend signals
Trend signals for Cloud-Connected Cycle
Trend score 4.8 out of 10, from popularity 71%, activity 66%, freshness 8%.
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Evidence
Examples of the Cloud-Connected Cycle trend
5 featured examples from Mar 18, 2014 to May 17, 2017Cloud-Connected Concept Bikes
This Chinese Concept 'eBIQE' Includes 3G Cloud Connectivity
The automotive industry can explore incorporating cloud connectivity and smart features into their designs.
Internet-Connected E-Bikes
The VanMoof 'Electrified S' Electric Bicycle Design is Smart
The VanMoof 'Electrified S' e-bike is a disruptive innovation opportunity within the electric bicycle industry due to its advanced connectivity and theft tracking features.
App-Connected E-Bikes
The 'Piaggio Wi-Bike' Allows Riders to Control Their Bike with Their Phone
The transportation industry can take advantage of app-connected e-bikes, by creating business models that cater to urban commuters.
Cloud-Connected Smart Bikes
The ORBITREC is a 3D-Printed Bike Equipped with Smart Technology
Incorporating smart technology into bicycles can disrupt the traditional sporting goods industry.
GPS-Connected Handlebars
This Connected Bike Part Prevents Cyclists from Getting Lost
The cycling industry can leverage GPS-connected handlebars to offer enhanced navigation and safety features in their products.