Mutual Aid Network

During the COVID-19, organizations are supporting & launching mutual aid

Trend - Emphasizing the growing food insecurity and the crisis of homelessness, not-for-profits are facilitating special tools that help bring the community together in sharing resources. Mutual aid networks throughout the world are rapidly increasing and these initiatives are often maintained exclusively by volunteers.

Insight - As the COVID-19 pandemic continues and many countries around the world are going into their second or third lockdown, individuals are recognizing that members of their community need support for survival. Aware of the financial toll of the virus outbreak, many are looking for ways to contribute and support those who cannot afford certain necessities like food or a home. Doing so through mutual aid enables action without the help of corporations, which many see as a hindrance to true community support due to big-brand skepticism.
Workshop Question - How can your organization bring people together?

Trend Themes

  1. Mutual Aid Networks — COVID-19 pandemic has led to the formation of Mutual Aid Networks facilitated by not-for-profits increasing volunteerism and community support.
  2. Neighborhood Support Networks — Creation of Neighborhood Support Networks through independent groups of neighbors or 'pods' helps optimize mutual support during times of need.
  3. Grassroots Mutual Aid Funds — Grassroots Mutual Aid Funds work to support laid-off workers by providing grocery stipends and rent relief, creating new social relations in the process.

Industry Implications

  1. Non-profit Sector — Non-profit organizations are crucial in facilitating Mutual Aid Networks to provide aid during the pandemic.
  2. Food Industry — COVID-19 and food insecurity have led to the creation of Neighborhood Support Networks and Community Fridges to provide food and goods to those in need.
  3. Hospitality Industry — Grassroots Mutual Aid Funds such as the Servers Workers Coalition provide rent and grocery stipends to support laid-off workers during the COVID-19 pandemic.
2.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 24 Examples:
26,243 Total Clicks
Date Range:
Dec 20 — Dec 20
Trending:
Untested
Consumer Insight Topics:

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