The cannabis industry markets products and services in holiday themes
Trend - The North American cannabis industry is entering the holiday market, with everything from celebratory champagnes to festive desserts being offered in holiday themes. These products offer a relaxed alternative to more rowdy, alcohol-based holiday celebrations.
Insight - This holiday season, people around the world are being encouraged to limit their celebrations in the name of public health. Thus, more people are celebrating this season with relaxed and intimate rituals within their own homes. These consumers are looking for items that are in keeping with the theme of the season, but also acknowledge the alternate nature of their celebrations this year.
Insight - This holiday season, people around the world are being encouraged to limit their celebrations in the name of public health. Thus, more people are celebrating this season with relaxed and intimate rituals within their own homes. These consumers are looking for items that are in keeping with the theme of the season, but also acknowledge the alternate nature of their celebrations this year.
Workshop Question - How could your brand better respond to changed consumer lifestyles?
4 Featured, 35 Examples:
52,281 Total Clicks
Date Range:
Nov 19 — Dec 20
Trending:
Warm
Consumer Insight Topics:
