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Gaming Wellness

Brands in the eSports industry prioritize overall wellness for gamers

Trend - "Wellness" isn't typically associated with the fast-paced gaming industry, but brands in this space are increasingly focusing on the overall wellbeing of people who consider themselves to be gamers. This can be seen in everything from mental health initiatives to gamer-specific supplements.

Insight - The gaming industry tends to require focus, concentration, and large amounts of time spent in practice. Whether recreational players or professional ones, many consumers who engage with this space spend a lot of their time in the same position, focusing on their games. This can have unintended health consequences, and gamers are increasingly acknowledging this issue and trying to address it.
Workshop Question - How is your brand prioritizing wellness for its customers?
6.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
31,742 Total Clicks
Date Range:
Jan 20 — Dec 20
Trending:
This Quarter and Average
Consumer Insight Topics:

Featured Examples

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