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Gaming Wellness

Brands in the eSports industry prioritize overall wellness for gamers

Trend - "Wellness" isn't typically associated with the fast-paced gaming industry, but brands in this space are increasingly focusing on the overall wellbeing of people who consider themselves to be gamers. This can be seen in everything from mental health initiatives to gamer-specific supplements.

Insight - The gaming industry tends to require focus, concentration, and large amounts of time spent in practice. Whether recreational players or professional ones, many consumers who engage with this space spend a lot of their time in the same position, focusing on their games. This can have unintended health consequences, and gamers are increasingly acknowledging this issue and trying to address it.
Workshop Question - How is your brand prioritizing wellness for its customers?
5.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 54 Examples:
60,441 Total Clicks
Date Range:
Jan 20 — Apr 21
Trending:
Warm
Consumer Insight Topics:

Featured Examples

eSports Health Supplements
eSports Health Supplements
The Genius Gamer Elite Gaming Nootropic Supplement is Energizing
The Genius Gamer elite gaming nootropic supplement is a new kind of eSports product for consumers who are looking to accelerate their capabilities when partaking in their choice of title. The... MORE
Ergonomic Gaming Chairs
Ergonomic Gaming Chairs
The Embody Gaming Chair Supports Gamers, Streamers & eSports Athletes
Catering to the growing number of gamers, streamers, and esports athletes today, Herman Miller teamed up with Logitech G to create an ergonomic gaming chair. The Embody Gaming Chair represents years... MORE
Gaming Booster Gels
Gaming Booster Gels
Morinaga's In Game Booster Boasts Vitamin A & Amino Acids to Energize Gamers
Just as there are energy-boosting gels that are conveniently packaged to help runners fuel up on the go, Japan’s Morinaga now offers an In Game Booster gel for marathon gaming sessions. The... MORE
Gamer-Targeted Health Supplements
Gamer-Targeted Health Supplements
Nature’s Bounty Brain Health Platform Comes in Jelly Bean Form
Gaming continues to increase amongst consumers a popular pastime when it comes to both passive and professional play, so the Nature’s Bounty Brain Health Platform supplement has been created to... MORE
Wellness-Supporting Gaming Partnerships
Wellness-Supporting Gaming Partnerships
Hitmarker & Gamer Advantage Work Together for Gamer Health
There is a new gaming partnership between Hitmarker — a UK-based eSports job platform, and Gamer Advantage, which identifies itself as a “gaming wellness company.” Gamer Advantage... MORE
Gamer-Focused Mental Health Initiatives
Gamer-Focused Mental Health Initiatives
Riot Games Collaborated with the Crisis Text Line
Riot Games recently indicated that it entered into a new partnership with Crisis Text Line, which is a not for profit organization that facilitates mental health texting free of charge. The new... MORE

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