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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,236 more

Lifestyle Refreshment

Brewed beverages become increasingly tailored to specific consumer needs

Implications - Already internalized as a daily ritual, coffee and tea beverages are increasingly being adapted to meet shifting consumer demands, helping brands become further ingrained in a consumer's lifestyle. Coffee and tea producers are tailoring their refreshing brews to support specific consumer needs and goals, aligning themselves to the humanization of brands movement by demonstrating care for the well-being of consumers.
Workshop Question — Are you creating a product or service that can be enjoyed by the average, everyday consumer?
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 51 Examples:
111,531 Total Clicks
Date Range:
Jun 15 — Jul 16
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Probiotic Coffee Beverages
Probiotic Coffee Beverages
This 'Jus by Julie' Drink Combines Coffee and Probiotics
Rather than having to consume coffee and probiotics separately, this Jùs by Julie product preemptively combines both. For the creation of this cold brew coffee product, Jùs by Julie teamed up with... MORE
Protein-Infused Coffees
Protein-Infused Coffees
The 'Protein Coffee Coolers' Provide a Caffeine Boost with an Added Twist
UK-based company ‘The Protein Works,’ has found a clever new way to combine your post-workout smoothie with your daily caffeine boost. By combining premium ‘Rocket Fuel’... MORE
Boosting Cognitive Teas
Boosting Cognitive Teas
The Begutea Blends Antioxidants and Vitality to Increase Brain Function
The Begutea is a specially blended mix of herbs and antioxidants designed to help improve brain function early in the morning. The tea contains natural ingredients and flavors to naturally stimulate... MORE
Activity-Encouraging Teas
Activity-Encouraging Teas
Nudeytea's Tea Packets Pair Well with Health and Fitness Programs
Aside from taste, many people choose to drink specific tea packets for the many health benefits it can deliver. In order to emphasize the many good things that come with drinking a cup of tea,... MORE
Prenatal Iced Teas
Prenatal Iced Teas
Hey Mama! Makes Prenatal and Postnatal Iced Tea for Women
While there are countless types of prenatal and postnatal supplements for women, Hey Mama! makes consuming these vital nutrients much more fun in the form of a unique line of iced tea for women. Hey... MORE
Weight Loss Tea Programs
Weight Loss Tea Programs
This 100% Natural Detox Tea Range is Designed to Help You Lose Weight
While some turn to tea for a little bit of caffeine, others use detox tea programs to lose weight. Skinny Teatox offers 7, 14 and 28 day programs intended to promote good health. The product boast... MORE

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Related Examples

Tea-Sampling Tours
Tea-Sampling Tours
The New Clipper Teas Campaign Involves Giving Out Free Samples Across the UK
play_circle_filled Tea-Infused Coffee Blends
Tea-Infused Coffee Blends
The Javazen Balance Blend is Enhanced with Nutrient-Dense Super Foods
Candle-Powered Heaters
Candle-Powered Heaters
'Egloo' Introduces an Ecologically Friendly Way To Keep Warm
Olive Leaf Teas
Olive Leaf Teas
'Steep Echo' Makes All-Natural Caffeine-Free Herbal Tea Blends
Photogenic Coffee Granitas
Photogenic Coffee Granitas
Starbucks Offers a Sunset Menu to Celebrate the Longest Day of the Year
Sparkling Energy Water
Sparkling Energy Water
This Sparkling Energy Water is Powered by Yerba Mate, Guarana and Ginseng
Iced Tea Sorbets
Iced Tea Sorbets
16 Handles Transforms AriZona Beverages into Refreshing Vegan Frozen Desserts
Kid-Friendly Blemish Ointments
Kid-Friendly Blemish Ointments
California Kids' #superclear Zit Balm is Suited for Children
Rustic Tea Branding
Rustic Tea Branding
Dear Tea's Packaging Fuses Vintage and Contemporary Elements Seamlessly
Prenatal Nutrition Bars
Prenatal Nutrition Bars
Bellybar Snacks Indulge Cravings and Satisfy Expectant Mothers
Nutritional Nursing Cookies
Nutritional Nursing Cookies
Milkmakers' Lactation Cookies Aid Women Post-Pregnancy
Healthy Prenatal Juices
Healthy Prenatal Juices
Bundle Organics Provides Options for Women to Drink During Pregnancy
Pregnancy Nutrition Bars
Pregnancy Nutrition Bars
CredibleCravings' Pregnancy Snacks Nourish and Indulge Expectant Mothers
Anti-Nausea Maternity Drinks
Anti-Nausea Maternity Drinks
Healthy Mama's 'Boost It Up!' is a Morning Sickness Solution
Nutritious Pregnancy Cookies
Nutritious Pregnancy Cookies
Bumpboosters' Cookies for Expectant Mothers are a Pregnancy Treat
Soothing Maternal Teas
Soothing Maternal Teas
The Spoiled Mama Makes Herbal Pregnancy Tea
Vino Lime Lattes
Vino Lime Lattes
These Iced Lattes are Prepared with Limes and a Wine Simple Syrup Reduction
Glazed Apple Cider Donuts
Glazed Apple Cider Donuts
This Seasonal Dessert Recipe Makes an Autumnally Appropriate Treat
Cold Coffee Juiceboxes
Cold Coffee Juiceboxes
Minor Figures' Cold-Brewed Coffee is Sold in Portable Tetra Pack Boxes
Coffee-Juice Hybrids
Coffee-Juice Hybrids
'Coffee Juice' Blends Cold-Brewed Coffee with Blueberries and Cane Sugar
Caffeinated Superfood Beverages
Caffeinated Superfood Beverages
Love Grace's Organic Herbal Energy Features Cold-Brewed Blends
Hangover-Inspired Sippy Cups
Hangover-Inspired Sippy Cups
This Spill-Proof Cup is Perfect for the Morning After
Vegetable Protein Shakes
Vegetable Protein Shakes
Rumble's All-Natural Protein Beverages Boast Rich Superfood Ingredients
Caffeinated Fruit Juices
Caffeinated Fruit Juices
Positive Energy Beverages are Natural Juices Infused with Caffeine
Healing Buckwheat Tea
Healing Buckwheat Tea
Mount Zen Makes Tea from Tartary Buckwheat
Twosome Tea Sets
Twosome Tea Sets
This Art of Tea Set Supplies Tea for Two People
Literature-Made Tea Cups
Literature-Made Tea Cups
Artist Cecilia Levy Creates Delicate Vessels Out of Comic Books and More
Hydrating Rooibos Teas
Hydrating Rooibos Teas
This Fruity Beauty Tea is Caffeine-Free and Re-Hydrates Your Skin
Beauty-Boosting Teas
Beauty-Boosting Teas
This Herbal Fruit Tea From My Beauty Tea is for the Mermaids at Heart
Martini-Flavored Teas
Martini-Flavored Teas
The Apple Tea From tealish Reinterprets a Cocktail as a Virgin, Hot Beverage
Malt Shop Tea Flavors
Malt Shop Tea Flavors
This Caffeine-Free Tea From DavidsTea was Inspired by the Banana Split
Cobranded Designer Teas
Cobranded Designer Teas
These Kusmi Tea Tins Were Designed by Jean Paul Gaultier
Ginger Detox Smoothies
Ginger Detox Smoothies
This Healthy Beverage from Oh My Veggies Boosts One's Immune System
Granola-Infused Yogurt Drinks
Granola-Infused Yogurt Drinks
'Slingshot' Beverages Combine a Drinkable Yogurt with a Granola Shot
Oat-Infused Protein Drinks
Oat-Infused Protein Drinks
'Smooth Oats' is a Natural and Chemical-Free Protein Drink Option
Probiotic Protein Drinks
Probiotic Protein Drinks
Powerful Yogurt Features Chocolate, Vanilla and Acai Flavors
Raw Charcoal Juices
Raw Charcoal Juices
Detox Delight's Healthy Juice Range Offers Tasty and Nutritious Products
Ayurvedic Nursing Teas
Ayurvedic Nursing Teas
This Herbal Breastfeeding Tea Encourages Healthy Milk Production in Mothers
Natural Protein Shakes
Natural Protein Shakes
Renew Life's FitSMART Boasts High Quality Ingredients for Healthy Results
Loose Leaf Medicinal Teas
Loose Leaf Medicinal Teas
The Teatox Company Provides a Detox Program for Leaner, Cleaner Bodies
Protein Travel Packs
Protein Travel Packs
Shubham Khatkar's Optimum Pack Addresses Nutrition and Travel
play_circle_filled Unique Gourmet Teahouses
Unique Gourmet Teahouses
Tealish Redefines Fine Teas in Toronto with High Quality Ingredients
Plant-Based Protein Drinks
Plant-Based Protein Drinks
The Botain Protein Drink is a Delicious Vegetarian Alternative
Greek Yogurt Drinks
Greek Yogurt Drinks
This Powerful Yogurt Drink is Made with a Greek Yogurt Base
Energizing Quinoa Drinks
Energizing Quinoa Drinks
These Fruity Protein Drinks Pack a Nutritional Punch with Quinoa
Healthy High-Potency Drinks
Healthy High-Potency Drinks
GNC Beverages Conveys Nutritional Properties Through Fresh Packaging
Caffeinated Cannabis Beverages
Caffeinated Cannabis Beverages
The Legal Iced Coffee Drink Comes With a Dosage of THC
Detoxifying Tea Cleanses
Detoxifying Tea Cleanses
SkinnyMint's Tea Detox Aims to Help with Weight Loss & Detoxification
Numeric Juice Bottles
Numeric Juice Bottles
Rengora Juice's Fresh Juice Bottles Put an Emphasis on Clean Design
Healthy Prenatal Beverages
Healthy Prenatal Beverages
Bump Water is a Vitamin and Mineral Drink for Women Who Are Pregnant
Delivery Detox Programs
Delivery Detox Programs
Organic Avenue Offers a Wide Range of Juice Fasts