In order to address cravings that occur during maternity in a healthful way for mom and baby, CredibleCravings produced a set of nutritious pregnancy snack bars. The Chocolate, Lemon Ginger Greens and Oatmeal Cranberry nutrition bars are made with organic whole food ingredients like dates, sweet potato, spinach, mango, as well as a range of superfoods like chia, quinoa, cacao nibs, pumpkin seeds and kale.
For the creation of these pregnancy snack bars, CredibleCravings collaborated with a series of nutritionists, midwives, and obstetricians to ensure expectant mothers are cared for before, during and after pregnancy.
While there are plenty of food and drink products that focus on the indulgent side of pregnancy cravings women experience, this is a wholesome and convenient pregnancy snack that expectant mothers can enjoy absolutely guilt-free.
Key Themes Behind This Trend
- Maternity Snack Bars
- Opportunity for companies to create wholesome snack bars specifically tailored to meet the nutritional needs of expectant mothers.
- Organic Superfoods
- An increasing trend in the use of organic and nutrient-dense superfoods in snack bars and other food products.
- Collaboration with Healthcare Professionals
- Companies can collaborate with healthcare professionals to develop and market products that meet the specific nutritional needs of different consumer groups.
Where This Applies
- Food and Beverage
- Opportunity for companies within the F&B industry to create healthier snack options targeted at expectant mothers.
- Healthcare
- There's potential for healthcare providers and nutritionists to recommend and sell healthy snacks tailored for pregnant women to complement their medical advice.
- Fitness
- Companies within the fitness industry can market wholesome snack products to pregnant women as part of their routine nutrition plan during and after pregnancy.
