While cookies have long been a pantry staple in many households, store-bought biscuits are no longer limited to the dry, chocolate chip and oatmeal raisin varieties. Indeed, the kinds of cookies available at the supermarket now come in tantalizing new flavors and new formats to meet the changing needs and preferences of modern consumers.
In terms of new flavors, cookies are no longer limited to sweet. There are now savory and salty concoctions that made with ingredients such as pretzels, corn and matcha green tea powder. There are even spicy biscuits in flavors such as Honey & Wasabi and Hatch Pepper.
Beyond unique and exotic new flavor options, store-bought biscuits are also taking on new forms. For instance, many brands are now selling bite-sized versions of their products to cater to the growing demand for shareable food products. Other brands are also experimenting with paired-down versions of their products to cater to health-conscious consumers.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
