Category
Lifestyle
Assisted Choices
4.8
Trend score
Trend
What is the Plastic 2.0 trend?
Plastic 2.0: Though it is the most-used material in the world, plastic does not line up with all of consumers' needs in the modern world. To accommodate concerns such as sustainability, plastic is being reinspected and revamped by way of technology. This speaks to the importance of constant innovation.
Trend themes
Themes within the Plastic 2.0 trend
Three behaviours holding the trend together01
Sustainable Plastic
The use of plastic is being reexamined to be sustainable through technology
02
Recycling Initiatives
Startups are developing technologies that reduce waste and give new life to used plastics
03
Eco-Friendly Packaging
Companies are creating eco-friendly packaging to reduce waste and pollution
Industry implications
What the Plastic 2.0 trend means for industry
Where the trend changes the playbookFor
Packaging Industry
Packaging companies need to develop eco-friendly solutions in response to consumers' sustainable concerns
For
3D Printing Industry
The 3D printing industry could benefit from the use of sustainable plastics and printing materials
For
Food Industry
Eco-friendly packaging options, such as those made from beeswax, could appeal to environmentally-conscious food companies
Workshop question
What does your consumer hate most about your industry and how can you offer an alternative solution?
Trend signals
Trend signals for Plastic 2.0
Trend score 4.8 out of 10, from popularity 68%, activity 68%, freshness 8%.
Popularity68%
Activity68%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Plastic 2.0 trend
4 featured examples from Jan 29 to Jul 10, 2015CategoryEco
Sustainable Tech Packaging
Be Green Packaging Offers Eco-Friendly Solutions for Consumer Goods
Be Green's sustainable and compostable packaging offers a disruptive innovation opportunity for the packaging industry to address plastic pollution and sustainability concerns.
CategoryEco
Reusable Honeybee Packaging
This Honeybee-Based Product is a Natural Alternative to Plastic Wrap
The HoneyBee Wrap introduces a new approach to food packaging, paving the way for innovative packaging solutions in the industry.
CategoryEco
Eco 3D Printing Filaments
Dimension Polymers' Additive Print Material Uses Recycled Plastic
Dimension Polymers' sustainable 3D printing filament disrupts the industry by providing an environmentally friendly and cost-effective alternative to traditional plastic filaments.
CategoryEco
Eco Printing Materials
Agridust Reduces 3D Printing Waste by Using Food Scraps and Compost
The use of Agridust as a sustainable and biodegradable material opens up opportunities for eco-friendly 3D printing.
