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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,616 more

Niche Naturalism

Essential oils move beyond aromatherapy and cosmetics

Implications - Essential oils have caused a wave in the cosmetics and home industries, as they represent a more simplistic approach to the daily routine. This preference for naturalism is permeating other groups and uses as well. Accelerating the idea of purity implied with the use of essential oils, this represents the consumer desire to live an uncomplicated life.
Workshop Question - How could your brand help consumers to simplify their lives?
3.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 43 Examples:
102,067 Total Clicks
Date Range:
Oct 15 — Aug 16
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Relaxing Essential Oil Jewelry
Relaxing Essential Oil Jewelry
These Wooden Necklaces are Infused with Fragrance to Calm the Body
For consumers seeking a natural way to unwind and destress, these essential oil jewelry pieces offer a subtle way to do so through a scented wearable. The necklaces are designed by Etsy shop owner... MORE
Odor-Extracting Bathroom Scents
Odor-Extracting Bathroom Scents
The Aesop x A.P.C Post-Poo Drops Leave Behind a Fresh Citrus Aroma
Skincare brand Aesop recently collaborated with company A.P.C. to release a line of ordor-extracting bathroom scent products to help eliminate the aroma of unwanted stenches. The product, dubbed the... MORE
Calming Essential Oil Mists
Calming Essential Oil Mists
MMerci Encore's Invigorating Facial Mist Balances and Brighten's Skin
Described as a product that “enlivens, tones and calms” one’s skin, MMerci Encore’s essential oil mist is naturally sourced and boasts no harsh or artificial additives. This... MORE
Kid-Friendly Essential Oils
Kid-Friendly Essential Oils
Oilogic Introduces Essential Oils for Kids with 'Bundle of Joy'
These essential oils for kids from Oilogic are specifically designed and branded as ones that are safe to use on babies, toddlers and young kids. The Essential Oil Roll-On Bundle of Joy includes... MORE
Personal Grooming Oils
Personal Grooming Oils
The Fur Oil is Designed for Use on Pubic Hair
The Fur grooming oil is a product designed exclusively for managing and improving the look of body hair with a luxurious serum made from all-natural ingredients. This is ideal for consumers looking... MORE
Energy-Boosting Bath Oils
Energy-Boosting Bath Oils
Lulu & Marula's Energizing Cleanser Will Hydrate and Invigorate Skin
Lulu & Marula’s energizing bath oil hydrates one’s skin while simultaneously invigorating one’s senses. Ideal for morning use, the South African skincare company’s... MORE
Allergy-Alleviating Sprays
Allergy-Alleviating Sprays
Saje's Allergy Spray Combats Seasonal Allergens with Essential Oils
Lavender, lemon and geranium are some of the essential oils that are used in this all-natural allergy spray from Saje. ‘Allergy Release’ is a gentle alternative to nasal sprays and... MORE

Related Trend Reports & Custom Market Research

Related Examples

Bronzing Body Oils
Bronzing Body Oils
This Nourishing Bronzing Oil is Rich with Mineral Oxides and Pigments
Oil-Diffusing Lamps
Oil-Diffusing Lamps
This Oil Diffusing Lamp Works to Make the Room Fragrant
Effervescent Sleep Aid Soaps
Effervescent Sleep Aid Soaps
The 'Go to Sleep' Bath Bomb Utilizes Oils to Soothe to Tranquility
Portable Deodorant Wipes
Portable Deodorant Wipes
Pacifica's Wipes Provide an Alternative to Sticks, Creams and Sprays
Custom Perfume Workshops
Custom Perfume Workshops
The Ruby Brown Workshops Allow Customers to Create Their Own Perfume
Masculine Father's Day Candles
Masculine Father's Day Candles
The AROMALAB Cedar Woodwick Candle is Blended with Men in Mind
Masculine Deodorizing Wipes
Masculine Deodorizing Wipes
The Niche for Men Towelettes Refresh the Face and Body While on-the-Go
Essential Oil Body Lotions
Essential Oil Body Lotions
The Weleda Evening Primrose Body Lotion is for Mature Skin
Pollutant-Proof Lotions
Pollutant-Proof Lotions
This Hydrating Active Lotion Moisturizes and Protects Your Skin
Caffeinated Lip Balms
Caffeinated Lip Balms
EiR NYC's Natural Lip Moisturizes is Infused With Energizing Coffee Oil
Organic Roll-On Fragrances
Organic Roll-On Fragrances
Captain Blankenship's Natural Scents are Synthetic-Free
Essential Oil Allergy Remedies
Essential Oil Allergy Remedies
aVo's Allergy Blend Works to Heal Congestion Naturally
Sun-Kissed Skin Serums
Sun-Kissed Skin Serums
Harlow Skin Co's Sun Elixir Leaves Skin with a Healthy Glow
Pocket-Sized Oral Care Sets
Pocket-Sized Oral Care Sets
The Sensimint Kit is Designed for Maximum Portability
Serum-Inspired Tooth Cleaners
Serum-Inspired Tooth Cleaners
Fat and The Moon's Tooth Soap is Made From Natural Ingredients
All-Natural Blemish Astringents
All-Natural Blemish Astringents
The Spotbuster Treatment from Cocoon Apothecary is 100% Organic
Roll-On Acne Oils
Roll-On Acne Oils
Saje's 'Zap' Uses a Blend of Essential Oils to Treat Blemishes
Antimicrobial Hand Lotions
Antimicrobial Hand Lotions
This Antibacterial Lotion from Saje Keeps Hands Soft and Clean
Customizable Wooden Micro Homes
Customizable Wooden Micro Homes
This Company Builds Wooden Trailers for Eco-Conscious Consumers
Romantic Dual Jacuzzis
Romantic Dual Jacuzzis
This Bathroom Tub Design is Meant to House Two People Side-by-Side
Custom Temperature Shower Heads
Custom Temperature Shower Heads
The Delta 'Temp2O' Digital Shower Head Enables Customized Bathing
Self-Cleaning Smart Toilets
Self-Cleaning Smart Toilets
This Neorest Toilet Only Requires Cleaning Once a Year
Timber Bathroom Basins
Timber Bathroom Basins
Onsen Design Creates Eco-Friendly Wooden Sink Designs
Homeless Bathroom Solutions
Homeless Bathroom Solutions
Miami Installed Free Public Bathrooms to Reduce Public Pooping Rates
Illustrative Gender Difference Charts
Illustrative Gender Difference Charts
These Drawings Show Situational Responses from Men and Women
9 Gifts That Are Sure to Impress
9 Gifts That Are Sure to Impress
The Coolest Gifts to Give to That Special Someone
Eco-Friendly Bathtub Accessories
Eco-Friendly Bathtub Accessories
The 'Bathtable' Bath Tray Keeps Heat in and Goods Dry
play_circle_filled Honest Hygiene Wipe Ads
Honest Hygiene Wipe Ads
This Ad for 'Goodwipes' Uses a Comical Straight-Talking Spokeswoman
Homemade Hair Scents
Homemade Hair Scents
This DIY Fall Hair Perfume Helps Your Strands Stay Smelling Fresh All Season
Skin-Warming Cosmetics
Skin-Warming Cosmetics
Coldscreen Skin-Warming Lotion Works to Keep You Warm Against the Elements
Candy Floss Chapsticks
Candy Floss Chapsticks
This Natural Lip Balm is Smells and Tastes Like a Carnival Treat
Gross-Out Spread Branding
Gross-Out Spread Branding
This Jar of Lemon Curd from Harvey Nichols is Packaged as 'Human Snot'
Bank-Breaking Face Creams
Bank-Breaking Face Creams
The 3LAB Super Cream Comes with a High Price Tag
Age-Transcending Serums
Age-Transcending Serums
The Exclusive La Mer Skincare Oil is Said to Reverse Aging Time
Fortifying Face Balms
Fortifying Face Balms
The Ursa Major Skin Cream Uses Natural Herbs to Retain a Youthful Glow
Autumnal Antioxidant Scrubs
Autumnal Antioxidant Scrubs
This Pumpkin Spice Body Scrub Recipe Contains Lots of Vitimans
Natural Cleansing Sponges
Natural Cleansing Sponges
Saje's Konjac Kare Sponges Use Yams, Green Tea, Aloe and Charcoal
Chemical-Free Bug Sprays
Chemical-Free Bug Sprays
Saje's Natural Bug Spray Wards Off Mosquitos Safely
Natural Sleep Kits
Natural Sleep Kits
This Saje Set Supplies a Variety of Natural Sleep Aids
Bottle Aroma Diffusers
Bottle Aroma Diffusers
The Humidifying Ultrasonic Nebulizer Disperses Scent and Purifies the Air
Natural Allergy Kits
Natural Allergy Kits
Saje's Natural Allergy Remedies Use Aromatherapy to Heal
Healing USB Nebulizers
Healing USB Nebulizers
This Portable Nebulizer from Saje Plugs into a USB Port
All-Natural Sunscreens
All-Natural Sunscreens
Saje Wellness' Natural Sunscreen Uses Chemical-Free Ingredients with SPF