'Smooth Oats' is a chemical-free protein drink made entirely of natural and wholesome ingredients. Dubbed "the cleanest protein drink available," this satisfying smoothie harnesses the power of oats to curb hunger and sustain you through a busy day or workout.
While most protein drinks contain additives, preservatives and synthetic flavors, Smooth Oats is made entirely from natural ingredients. Created by doctors and nutritionists, this chemical-free protein drink is lactose-free, GMO-free, soy-free and vegan-friendly. The power of the drink comes from the combination of organic pea protein and whole grain oats. While the pea protein helps to provide a natural protein boost, the oats help to balance blood sugar levels, lower cholesterol and keep you feeling full for hours. With wholesome ingredients and just the right amount of protein, Smooth Oats is an excellent pre or post-workout option.
Key Themes Behind This Trend
- Chemical-free Protein Drinks
- There is an opportunity for disruptive innovation by creating more protein drinks made from all natural ingredients that are free of synthetic flavors and preservatives.
- Oat-infused Beverages
- There is potential for disruption in the beverage industry by creating more drinks that are infused with oats to provide a natural boost of sustained energy and satiety.
- Clean Label Supplements
- Creating more clean label protein supplements made from natural ingredients could disrupt the supplement industry and attract health-conscious consumers.
Where This Applies
- Protein Drinks
- Companies in the protein drink market could differentiate themselves by creating a chemical-free, all natural drink option that uses wholesome ingredients to provide sustained energy and satiety.
- Healthy Beverages
- There is potential for disruption in the beverage industry by creating more healthy drinks that use natural ingredients like oats to provide sustained energy and health benefits to consumers.
- Supplements
- The supplement industry can benefit from developing more natural and chemical-free options that use clean ingredients to promote health and wellness in consumers.
