Daily Harvest's Smoothies and Breakfast Bowls provide easy nourishment straight from the freezer, and the company's new Organic Pea Protein Powder is a mix-in that acts as a protein booster. Created to meet the demand for convenient, high-quality protein options, Daily Harvest's Organic Pea Protein Powder excludes fillers, gums and additives, and stands out as a clean alternative to many powders on the market.
This one-ingredient protein powder—made with just USDA-certified organic pea protein—delivers 24 grams of clean, plant-based protein per 120-calorie serving, and comes in at about $2 per serving.
What's more, this pea protein is easily digestible, free from all nine allergens, and neutral-tasting, making it a sensible choice for adding to a variety of fan-favorite flavors like the Strawberry + Cashew Smoothie or the Cinnamon + Banana Breakfast Bowl.
What's Driving This Trend
- Minimalist Nutrition Products
- The rise of single-ingredient offerings like Daily Harvest's pea protein highlights a shift towards transparency and simplicity in consumer nutrition products.
- Allergen-free Nutrition
- The demand for products free from common allergens is growing, as seen with the allergen-free and easily digestible characteristics of Daily Harvest's protein powder.
- Plant-based Protein Options
- With increasing interest in plant-based diets, the availability of organic pea protein powders fulfills the market's desire for sustainable and health-focused protein sources.
Who This Affects Most
- Nutraceuticals
- Nutraceutical companies can capitalize on producing clean-label, single-ingredient supplements that appeal to health-conscious consumers.
- Plant-based Foods
- The plant-based food industry is set to benefit from innovations in organic, clean protein sources that meet the dietary needs of varied consumer bases.
- Allergen-free Food Products
- Developing allergen-free and easily digestible food products offers a competitive edge in catering to the growing market of sensitive and health-aware eaters.
