Organic Avenue Offers a Wide Range of Juice Fasts

 - Aug 3, 2010
References: organicavenue & goop
New York-based Organic Avenue, endorsed by Gwyneth Paltrow's newsletter GOOP, is a lifestyle company that offers home-delivered cleanses. Its products range from five-day fasts to monthly or annual juice programs. Co-founder Denise Mari believes that healthy food and fresh juice don't need to simply be part of the occasional fast or detox; rather, they can be a lifestyle.

Organic Avenue has come a long way since its launch in 2002 -- and with a Gwyneth endorsement, the company surely has a lot more cleansing to go around.