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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,760 more

Elemental Branding

A visual emphasis is placed on ingredients to reflect product composition

Implications - While counting calories and dietary restrictions help encourage health-conscious living, condensed product labeling can make deciphering ingredients quite a challenge. Seeking to offer greater accountability, brands are turning to aesthetics to boldly emphasize the flavor and fundamental makeup. This reflects a shift from traditional typographic assurance towards more blatant, and easily distinguishable forms of product sincerity.
4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
232,517 Total Clicks
Date Range:
Feb 14 — May 16
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Ingredient-Inspired Branding
Ingredient-Inspired Branding
Viviana's Nutritional Food Products are Reflected in the Packaging
Viviana is a brand of nutritional food products that also happens to boast a beautiful branding design. Focusing on simple imagery and even more simple typography—at least visually simple—... MORE
Asian-Inspired Tea Packaging
Asian-Inspired Tea Packaging
Hong Fresh Tea Labs Boasts Simple and Natural Branding
The look of Hong Fresh Tea Labs is meant to step away from typical tea packaging. Often boasting images of steaming cups or a combination of ingredients coupled with vibrant colors, the designer... MORE
Flavor-Focused Candy Branding
Flavor-Focused Candy Branding
The Project 7 Gourmet Gummies Candy Pouches are Less Color-Focused
When it comes to candy, consumers often pick their favorite color vs. flavor, so the Project 7 Gourmet Gummies candy pouches are looking to change this perception. Instead of having younger... MORE
Mathematic Beverage Marketing
Mathematic Beverage Marketing
Milimetric Wine Packaging Expresses the Concept of Recipe Accuracy
While winemaking is certainly an art form, Milimetric Wine packaging underlines the idea that it is also a scientific equation. David Capó of the Walrus studio set out to represent this beautiful... MORE
Flavor Focused Wine Labels
Flavor Focused Wine Labels
Uproot Wines Uses Labels to Inform Shoppers of Wine Flavor Profiles
If you’re curious about wine flavor profiles, this winery is taking an interesting and demonstrative approach to their labels. Uproot Wines has minimalistic packaging featuring a color blocked &... MORE
Alphabetic Candy Packaging
Alphabetic Candy Packaging
The Albina Snacks Wrappers Show the Natural Ingredients Using Letters
Albina Snacks is a Swedish brand that is offering natural organic candies in snack wrappers that leverage alphabetical branding to relay to the consumer visually the wholesome ingredients. The... MORE

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Salty Fish Snack Packaging
Salty Fish Snack Packaging
The Branding for Fish and Salt Snacks Was Created by WEDESIGN
Playful Snack Packaging
Playful Snack Packaging
iOrganic Quick Fruits Embraces a Vibrant and Friendly Brand Identity
Healthy Snacking Subscriptions
Healthy Snacking Subscriptions
The SourcedBox Offers Nutritious Alternatives for Food Cravings
Egg Benedict Pizzas
Egg Benedict Pizzas
This Untraditional Benedict Recipe Comes a Classic Brunch with a Pizza
Stuffed Strawberry S'mores
Stuffed Strawberry S'mores
These Stuffed Strawberries are Inspired by a Classic Campfire Treat
Late-Night Snack Bars
Late-Night Snack Bars
'NightFood' Snack Bars are Formulated to Curb Evening Cravings
Cartoon Cat Airport Cafes
Cartoon Cat Airport Cafes
The Hello Kitty Orchid Garden is at the Changi Airport in Singapore
Convenient Seed Snack Packaging
Convenient Seed Snack Packaging
The Punch Foods Superseeds Organic Seed Snacks are Scrumptious
Superfood Snack Bars
Superfood Snack Bars
Navitas Naturals' Superfood+ Bar Products Boast Nutrient-Dense Ingredients
Pastel Tea Packaging
Pastel Tea Packaging
The Tri Tea Brand Identity is Inspired by Different Flavor Combinations
Bearded Gummy Candies
Bearded Gummy Candies
The New Sour Brite Weird Beards Candies Resemble NBA Player James Harden
Paint Can Beer Branding
Paint Can Beer Branding
The 'Primed' Beer Packaging Designs Blend Painting with Libations
Pop Culture-Inspired Candies
Pop Culture-Inspired Candies
The New Ring Pop Gummies Chains are Edible Jewelry
Vibrant Java Packaging
Vibrant Java Packaging
The Importers Coffee Capsule Boxes Denotes Playfulness and Style
Latino Coffee Branding
Latino Coffee Branding
These Coffee Bags Spotlight the Origins of South American Coffee
Fox-Branded Craft Brews
Fox-Branded Craft Brews
This Luxembourg Craft Beer Boasts a Charming Fox Mascot
Elegant Honey Jar Branding
Elegant Honey Jar Branding
These Jars of Honey Feature Hand-Drawn Pencil Sketches
Countryside Perfumery Branding
Countryside Perfumery Branding
The Burren Perfumery Boasts a Pastel-Hued Skincare Line
Premium Barbecue Sauce Collections
Premium Barbecue Sauce Collections
These Premium Sauces are Made for Grilling Season
Precious Detergent Bottles
Precious Detergent Bottles
DuploClean's Glass Bottles Appeal to Those Who Love Tidy Aesthetics
Ink-Dipped Packaging
Ink-Dipped Packaging
Day & Night Branding Expresses a Business's Transition from Cafe to Bar
Redesigned Store Brand Products
Redesigned Store Brand Products
The Unified Grocers 'Springfield' Brand is Vibrant and Fresh
Chromatic Drugstore Packaging
Chromatic Drugstore Packaging
The Rexall Be Better Brand Boasts a Vivid Visual Identity
Clinical Haircare Collection
Clinical Haircare Collection
M32 Natural is a Clinical Haircare Range with Sleek Branding
Calorie-Controlled Candies
Calorie-Controlled Candies
Skinnygirl Candy Packets Serve Up Sweets in 100-Calorie Portions
Urban Brewery Rebrands
Urban Brewery Rebrands
Bronx Brewery Recently Refocused Its Branding and Packaging Scheme
Ethereal Abstract Java Branding
Ethereal Abstract Java Branding
This Spanish Coffee Brand Boasts Delicate Artistic Packaging
Chalkboard Coffee Pod Branding
Chalkboard Coffee Pod Branding
The Packaging for MOMENTUM Pods are Inspired by Blank Canvases
Vintage Distillery Branding
Vintage Distillery Branding
The Branding for Boston Harbor Distillery is Historically Informed
Gummy Advent Calendars
Gummy Advent Calendars
This Squish Advent Calendar for Kids is Filled with Gummy Candies
Healthy Coconut Oil Candies
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The Homemade Honey Fat Bombs are Filled With Wholesome Saturated Fats
Gelatin-Free Gummies
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Tasty Brand Organic Candy is Free of Artificial Colors and Flavors
Edible Cannabis Product Packaging
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Snoop Dogg and Pentagram are Creating Colorful Food Designs
Body Part Gummies
Body Part Gummies
These Creepy Halloween Treats are an Assortment of Missing Anatomical Parts
Custom Candy Printers
Custom Candy Printers
The Magic Candy Factory in Germany Creates All-Natural 3D Printed Gummies
Illustratively Numbered Vinos
Illustratively Numbered Vinos
Ei8ht Wine Packaging Incorporates a Divinely Doodled Holiday Sleeve
Whimsical Underwater Illustrated Branding
Whimsical Underwater Illustrated Branding
The Hidden Sea Label Gives Us a Taste of Life Underwater
Conscious Graphic Vino Branding
Conscious Graphic Vino Branding
Equilibrium Estate's New Eco-Friendly Wine Keeps You Informed
Alluring Earthy Branding
Alluring Earthy Branding
The Ignios Orígenes Wine Label Expresses its Identity with Texture
Simply Branded Bottles
Simply Branded Bottles
Porter & Plot Wine Packaging Looks Lovely with its Plain Packing Labels
Debonair Beverage Branding
Debonair Beverage Branding
SNOB Cava Wine Packaging Dresses the Part of a Refined Spanish Drink
Hypnotic Beverage Branding
Hypnotic Beverage Branding
Bamboozle Wine Packaging Alludes to the Illusion of Infused Flavors
Pattern-Labeled Liquor
Pattern-Labeled Liquor
Motif Wine Packaging Mesmerizes the Eyes to Enchant Another of the Senses
Beginner Wine Guides
Beginner Wine Guides
This Infographic Teaches Novices the Wine Basics
Barbershop Beverage Branding
Barbershop Beverage Branding
Rasurado Wine Packaging References the Town's Social Hub
Furniture-Branded Booze
Furniture-Branded Booze
Table Wine Packaging Asserts That the Drink is Fit for Any Surface
Comic-Inspired Vino Branding
Comic-Inspired Vino Branding
Holy Water Wine Labels Feature Personalized Stories
Aquatic Pin-Up Vino Branding
Aquatic Pin-Up Vino Branding
The Fishwives Club Wine Labels are Seductively Strange
Musical Merlot Branding
Musical Merlot Branding
Piano Wine Packaging Alludes to the Lovely Notes in the Bottle
Absent Mascot Vino Branding
Absent Mascot Vino Branding
The Fugitive Wine Label Highlights the Scarcity of the Product
Bold Text Vino Branding
Bold Text Vino Branding
Viet Huynh Uses Engaging Typography for His Redesign of JAQK Wine
Retro California Vino Branding
Retro California Vino Branding
The Sangwine Packaging Design Celebrates the Sunshine State
Ascending Drip Branding
Ascending Drip Branding
Gravity Wine Packaging Plays with an Upturned Painted Logo