Edible Artistry

Rebranding the concept of food play, artists utilize organic materials for effect

Implications - As the market becomes saturated with heavily manufactured artistic endeavours, a growing movement that utilizes simple, familiar mediums is gaining momentum. Using food as a medium, the artwork and marketing campaigns rework the basic into something far more beautiful. Rebranding the childish act of playing with one's food into an art form, the works bridge the mature with the juvenile for enhanced brand perception.

Trend Themes

  1. Food Art — The use of food as a medium for creating art and marketing campaigns.
  2. Unusual Materials — Designers using strange and unusual materials to create unique projects.
  3. Edible Inkblot Tests — Artists using household food items such as peanut butter, yogurt, ice cream and condiments to create Rorschach test depictions.

Industry Implications

  1. Food Industry — Opportunities to create new food products using organic ingredients for customized art and marketing campaigns.
  2. Art Industry — Opportunities for artists to experiment with new techniques and mediums to create innovative artwork.
  3. Photography Industry — Innovative photography techniques that utilize high-speed photography and layered images to create unique images.
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 44 Examples:
741,027 Total Clicks
Date Range:
May 13 — May 14
Trending:
Warm
Consumer Insight Topics:

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