Gummy Advent Calendars

This Squish Advent Calendar for Kids is Filled with Gummy Candies

Those who don't find chocolate to be a satisfying treat will enjoy this advent calendar for kids that's filled with gummies instead. Squish Candies' 24 Days of Gummies is a 24-day advent calendar that's filled with gummy candies in the shape of polar bears, long stem roses, strawberries, tea leaves and more. As well as being able to indulge in a new candy each day, the gummies also come in a surprising assortment of flavors that will be fun to discover.

While it seems that classic chocolate advent calendars will always be in high demand, there are now plenty of chocolate-free countdowns marketed towards kids and adults of all ages. This novelty advent calendar makes counting down the days in December an especially sweet activity for those who value variety.

Gummy Advent Calendars
The trend of gummy advent calendars is growing, providing disruptive opportunities for the candy industry to expand into the advent calendar market.
Chocolate-free Advent Calendars
Increasing popularity of chocolate-free advent calendars is a trend worth noting, as it provides innovative opportunities for companies to create unique, alternative advent calendars.
Novelty Advent Calendars
The trend towards novelty advent calendars offers opportunities for companies to create unique and creative countdowns that appeal to a wider range of consumers.

Where This Applies

Candy
The candy industry can capitalize on the trend of gummy advent calendars by creating unique, flavorful varieties that appeal to consumers looking for a different type of advent calendar.
Confectionery
Confectionery companies can benefit from the popularity of chocolate-free advent calendars by creating and marketing alternative, non-chocolate-based advent calendars.
Holiday Gifts
The trend towards novelty advent calendars provides innovative opportunities for companies in the gift industry to create unique countdowns that appeal to a wider range of consumers during the holiday season.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 62%
Activity 45%
Freshness 8%