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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,383 more

Ritualized Dessert

Donuts and drinking are married in unique crossover experiences

Implications - As the cultural obsession with donuts approaches new heights, consumers are embracing a variety of indulgent experiences that see their dessert pastry cravings married with familiar drinking practices. This elevation of a treat once considered near generic speaks to the inherent opportunity in the borrowing of rituals around food and drink in a time when individuals are looking to make every eating experience memorable.
Workshop Question - How can you borrow from the rituals of a particular culinary practice in order to create an enriched product experience?
4.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 32 Examples:
21,042 Total Clicks
Date Range:
May 17 — Oct 18
Trending:
Average
Consumer Insight Topics:

Featured Examples

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