Facilitated Bond

Pet owners now enjoy specialized bonding activities with their pets

Implications - Brands are cementing more positive relationships between pet owners and their beloved pets by creating products, services and benefits that are strictly made to help them bond. These products and spaces come as busy consumers not only seek to alleviate guilt associated with not being at home, but at a time in which the lifestyle benefits of such facilitated bonding become increasingly prioritized.

Workshop Question - How could your brand enhance its customer’s work-life balance?
SCORE 6.9
Popularity
Activity
Freshness
Megatrends
Patterns
77,017 Total Clicks
Jul 17 - Oct 18
This Quarter and Average
LifestylePets
Featured Examples
Canine Owner Workout Machines - The Doggy Health Run Pet Owner Exercise Treadmill Accommodates Dogs
SCORE 8.6
This Quarter and V. Hot 848 Clicks Pub: Oct 10, 18
Canine Owner Workout Machines
The Doggy Health Run Pet Owner Exercise Treadmill Accommodates Dogs
The Doggy Health Run Pet Owner Exercise Treadmill is a specialized workout machine for consumers who own a dog to help them and their furry friend maintain optimal physical activity. The exercise... [More]
Pet-Centric Employee Benefits - Nina Hale's ‘Fur-ternity Leave’ Allows Absences for Pet Parents
SCORE 6.9
This Year and Warm 191 Clicks Pub: Aug 28, 18
Pet-Centric Employee Benefits
Nina Hale's ‘Fur-ternity Leave’ Allows Absences for Pet Parents
Benefiting employees who are pet owners, digital marketing agency Nina Hale goes beyond traditional maternity and paternity leave programs to offer a ‘Fur-ternity Leave’ option for staff.... [More]
Playful Pet Festivals - Pet Fed is a Festival That Encourages Animal and Human Bonding
SCORE 4.2
Average 508 Clicks Pub: Jul 25, 17
Playful Pet Festivals
Pet Fed is a Festival That Encourages Animal and Human Bonding
Pet Fed is India’s largest pet festival, and the annual event is occurring for the fourth time in Delhi and for the first time in Mumbai this year, and seeks to offer a playful event for... [More]
Dog-Friendly Travel Packages - The Mercure Hotels 'Happy Tails' Package Treats Pooches to Pampering
SCORE 4.4
Average 219 Clicks Pub: Aug 25, 17
Dog-Friendly Travel Packages
The Mercure Hotels 'Happy Tails' Package Treats Pooches to Pampering
The Mercure Hotels ‘Happy Tails’ Package is a newly created option for pet owners in order to let them bring their furry friend with them when they travel. The package enables travelers... [More]
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