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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,071 more

Aesthetic Aid

Hearing aids adopt aesthetic and tech upgrades

Trend - Brands are balancing functional properties and aesthetics in modern aids, like hearing devices—from crafting chic designs that are reminiscent of jewelry to simply adding elements of smart connectivity.

Insight - Because of the availability of different products and the tight integration of social media as part of daily life, contemporary consumers seek out aesthetic-driven solutions when it comes to their needs or desires. Although feeling supported through functionality is important, individuals place a premium on being simultaneously more confident and comfortable through aesthetics that reflect their lifestyle habits and style sensibilities.
Workshop Question - What challenge is your product or service providing a solution to? How could you enhance that solution with modern aesthetics?
5.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 23 Examples:
38,749 Total Clicks
Date Range:
Aug 17 — Oct 18
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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