Confidence-Boosting Hearing Aids

The 'OH' Hearing Aid Device Reduces the Stigma for Users

Some people associate hearing aid devices with a sign of getting old, but the 'OH' looks to end the stigma that can come with the use of the equipment. Designed by Julia Marina Cunha, the 'OH' features the ability to be worn in the ear in different ways, whether as a piece of equipment that sits on top of the ear or on the lobe like a fashion accessory. This makes it suitable for users of all ages and needs, as it ensures they never feel like the equipment means that they have a disability.

The 'OH' hearing aid device acknowledges the need for more stylish health equipment as consumers seek out products that are less clinical than existing options on the market.

Stylish Health Equipment
Products that cater to consumers' desire for fashionable health accessories.
Disrupting the Stigma Surrounding Health Equipment
Creating products that reduce the negative perception surrounding the use of health equipment.
Customizable Health Accessories
Developing products that can be worn in multiple ways to cater to individual needs and preferences.

Industries Being Reshaped

Healthcare
Creating innovative medical equipment that caters to individual preferences.
Fashion
Introducing fashionable accessories that serve a purpose beyond aesthetics, especially in the healthcare industry.
Technology
Advancing wearable technology for improved healthcare accessibility and inclusivity.
SCORE
5.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 87%
Activity 77%
Freshness 8%

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