Category
Art & Design
Oven Aesthetics
Trend cluster
Category
Reflective
Decor
Home furniture and decor pieces adopt UV-reflective qualities.
3.9
Trend score
Trend
What is the Reflective Decor trend?
Reflective Decor: The damage the sun can have on furniture is now being prevented by brands through the use of materials and additional coatings that aim to mitigate UV ray-related harm to such items. This effect enhances the value of the items for their ability to retain their good form and coloring for longer while catering to consumers seeking long-term home investments.
Insight
The consumer insight behind the Reflective Decor trend
Many consumers today pride themselves on the research they're able to do before making a purchase, and focus on 'BIFL' (buy it for life) products when making the decision to buy big-ticket products. This holistic buying approach includes a look at the many ways a product's design can degrade over time, leading to more creative solutions to convince today's consumer that a purchase is worthwhile.
Trend themes
Themes within the Reflective Decor trend
Three behaviours holding the trend together01
UV-Reflective Qualities
Home furniture and decor pieces are adopting UV-reflective materials to prevent sun damage and capture long-term, BIFL-oriented consumers that require creative and design-based solutions.
02
3D Printing Customization
3D printing technology is increasingly becoming an effective solution for manufacturing, offering customization and personalized products to appeal to modern design aesthetics.
03
Multi-Functional and Durable Designs
Multi-functional and durable designs are a must-have for cost-effective seating/luggage/inflatable furniture solutions that meet the needs of urban and avid travelers alike.
Industry implications
What the Reflective Decor trend means for industry
Where the trend changes the playbookFor
Furniture and Home Decor
Furniture and home decor businesses can leverage UV-reflective materials and 3D-printing customization to appeal to long-term, design-conscious consumers and deliver unique products.
For
Manufacturing
Manufacturing industry professionals can capitalize on 3D printing technology to create customized products that meet customers' individual preferences and requirements.
For
Travel and Accessories
The travel and accessories industry can take advantage of multi-functional and durable designs to provide cost-effective solutions that offer maximum functionality while maintaining stylish and efficient aesthetics.
Workshop question
Consider a simple element your brand could add to its product/service that would greatly enhance its value.
Trend signals
Trend signals for Reflective Decor
Trend score 3.9 out of 10, from popularity 52%, activity 57%, freshness 8%.
Popularity52%
Activity57%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Reflective Decor trend
4 featured examples from Dec 19, 2017 to Sep 27, 2018CategoryArt & Design
Modernized Inflatable Furniture Designs
The MOJOW Inflatable Furniture is Retro yet Chic
Retailers can take advantage of the unique selling point of inflatable furniture being easy to transport by launching an e-commerce site and targeting young, urban markets that mo…
CategoryArt & Design
3D-Printed Sink Basins
Sandhelden Creates Customized Fixtures Using Digital Manufacturing Methods
The home decor industry can benefit from the disruptive innovation opportunities presented by 3D printing and customizable fixtures.
CategoryArt & Design
Inexpensive Fold-Up Loungers
The 'Sofi' Folding Furniture is Elegant and Ergonomic
Companies focused on creating functional and practical furniture solutions can appeal to urban consumers seeking cost-effective seating.
CategoryWorld
Aerodynamic Car-Friendly Luggage
The 'Lugga' Luggage is Durable and Stylish
Companies that specialize in luggage manufacturing can tap into the opportunity to create UV-resistant, durable and weather-resistant luggage designed for car rooftops.
