Diet Specificity

Restaurants and cafés cater to smaller consumer segments via diet-specific themes

Implications - Restaurants and cafés are increasingly specializing in specific diets, whether those are related to weight loss, veganism, or ketogenic diets. The move from broad-to-niche in this category is an adaptation to the changing consumer landscape, in which curated interests are more appealing than wide-spanning attempts at catering to everyone.

Workshop Question - Consider how your brand could narrow down its offering to cater to a more niche set of consumers.
SCORE 6.4
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58,116 Total Clicks
Sep 17 - Oct 18
This Year and Warm
LifestyleDrinking
Featured Examples
Healthy Artistic Cafes - Early Bird Coffee and Kitchen Serves Beautiful Meals and Beverages
SCORE 7.7
This Year and Hot 2,166 Clicks Pub: Apr 27, 18
Healthy Artistic Cafes
Early Bird Coffee and Kitchen Serves Beautiful Meals and Beverages
Located in the bustling Queen West neighborhood of Toronto, Ontario, the Early Bird Coffee and Kitchen brings contemporary art to every plate while serving exceptionally brewed coffee. The cafe... [More]
Diet-Specific Cafés - The 'Freestyle Café' in Brooklyn is Weight Watchers' First-Ever Café
SCORE 7.4
This Year and Warm 606 Clicks Pub: Oct 5, 18
Diet-Specific Cafés
The 'Freestyle Café' in Brooklyn is Weight Watchers' First-Ever Café
Hot on the heels of a recent name change, Weight Watchers—now known as WW—has opened up a ‘Freestyle Café’ in Brooklyn’s Barclays Center. While the location may seem... [More]
Holistic Restaurant Concepts - Sydney's Clean Treats Factory is Described as a "Culinary Day Spa"
SCORE 6.2
This Year and Warm 381 Clicks Pub: Feb 27, 18
Holistic Restaurant Concepts
Sydney's Clean Treats Factory is Described as a "Culinary Day Spa"
Specializing in a plant-based menu of nourishing and tasty dishes, Sydney’s Clean Treats Factory is the city’s newest holistic restaurant concept. Described as a “culinary day spa,&#... [More]
Fully Vegan Cafes - The Menu at This London-Located Vegan Coffee Shop is Completely Dairy-Free
SCORE 3.8
Mild 398 Clicks Pub: Sep 28, 17
Fully Vegan Cafes
The Menu at This London-Located Vegan Coffee Shop is Completely Dairy-Free
While many are hopping on the vegetarian or vegan train for health fad-based reasons, others are turning to the restrictive diet for ethical purposes, which was the case at this now vegan coffee shop.... [More]
Healthy Low-Carb Eateries - Ottawa's Carb Free Cafe Focuses on the Carb-Free Lifestyle
SCORE 4
This Year and Average 121 Clicks Pub: Oct 9, 18
Healthy Low-Carb Eateries
Ottawa's Carb Free Cafe Focuses on the Carb-Free Lifestyle
As more customers are look for healthy dining options, Ottawa’s Carb Free Cafe serves a carefully curated menu meant to satisfy health-focused diners. Owned by holistic nutritionist Cassandra... [More]
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