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Culinary Cassava

Brand utilize cassava in new dishes to appeal to health-conscious consumers

Implications - Cassava (also known as yuca) is a popularizing, alternative ingredient being used in traditional dishes to act as a substitution for things like wheat. The use of cassava allows brands to create healthy, organic and gluten-free products like waffles and chips allowing diet-restricted consumers to still enjoy these types of foods. Cassava as a substitute ingredient can pave the way for brands to continue seeking alternative sources for their everyday products, allowing them to broaden their consumer audience.
Workshop Question — What is one thing you could swap out from your current product or service?
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 43 Examples:
45,667 Total Clicks
Date Range:
Mar 18 — Oct 18
Trending:
This Year and Warm
Consumer Insight Topics:

Featured Examples

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