Ady Floyd
Futurist, VP Innovation Strategy
Toronto, ON · Member since Mar 2015
2,627Published Articles
2.6MArticle Views
Ady Floyd is a Futurist and VP of Innovation Strategy at Trend Hunter. She's also a certified Beer Specialist and World Beer Judge.
She designs and customizes keynotes and workshops for global brands, translating data-driven insights into tailored innovation experiences. Her work spans industries including food & beverage, retail, sustainability, and entertainment, supporting brands like Diageo, Roots, Crayola, and Coca-Cola.
She designs and customizes keynotes and workshops for global brands, translating data-driven insights into tailored innovation experiences. Her work spans industries including food & beverage, retail, sustainability, and entertainment, supporting brands like Diageo, Roots, Crayola, and Coca-Cola.
Featured Ideas
App-Connected Tea Brewers
The ‘Teforia’ Uses an App to Brew a Variety of Specialty TeasApp-Connected Brew Technology — There is an opportunity for companies in various industries to create app-connected brew technology to enhance the user experience.
Brand-Filled Confections
These 'Passionate' Chocolate Packages Boasts Personified GraphicsBranded Personalization — By adding unique personified images to their brand identity and labels, companies can create a personal connection with their customers and increase brand loyalty.
Floating Housing Units
These Amphibious Abodes Aim to Solve the Housing Crisis in LondonAmphibious Housing Units — Developing housing units that are amphibious could be a disruptive solution to the growing housing crisis in cities.
Interactive Art Museums
This 3D Museum in Hong Kong Lets Visitors be Part of the Anime ArtworkInteractive Artwork — Explore the potential for interactive elements in traditional art museums to enhance visitor engagement and create unique experiences.
Pine Cone Clutches
These Unique Handbags Emulate Pine Cones as Flattened PlatesAbstract-Geometric Handbags — Disruptive innovation opportunity: Explore the fusion of organic and geometric shapes to create unique and visually appealing handbag designs.
Robotic Superhero Illustrations
Aburaya Tonbi Remixes Characters with Robotic CharacteristicsRobotic Superhero Illustrations — Opportunity for artists to explore the integration of robotic characteristics into iconic superhero designs.
Retro Music Restaurants
This Eatery Incorporates Musical Nostalgia From Rock and Disco ErasMusical Nostalgia — Opportunity for businesses to create immersive experiences that tap into people's nostalgia for past musical eras.
Emoji Movie Posters
This Artist Recreated Oscar-Nominated Films Using Compatible Emoji SymbolsEmoji Movie Posters — A trend where designers recreate movie posters using emoji symbols, creating a unique and minimalist representation of popular movies.
Upcycled Tech Jewelry
This Artist Creates Unique Pieces of Jewelry from Trashed ElectronicsE-waste Upcycling — Opportunity to create a new market of upcycling e-waste into creative and unique jewelry pieces.
Sophisticated Water Filter Ads
This Ad for Pfister Water Filters Uses Punny Scientific LingoHumorous Marketing — Companies can use humorous language to connect with consumers and help them better understand their products.
Guitar-Labeled Cocktails
These Ready to Drink Beverages Feature an All White Guitar SilhouettePlayful Packaging — Opportunity for brands to create unique and visually appealing packaging designs to attract younger consumers.
Hand-Painted Jungle Vases
These Incredible Ceramics Feature Jungle Themes with a Leaf MotifHand-Painted Ceramics — Creating unique hand-painted ceramics with bold colors and intricate designs is a disruptive innovation opportunity.Q&A with Ady
What's your favorite accomplishment?
Presenting on Trend Hunter's Future Festival World Summit stage. Speaking to thousands of fascinating, creative, innovators.
How do you define cool?
Different.
Abstract.
Random.
What is your secret to uncovering trends?
Consistent exploration. Talking to everyone!
What do you enjoy most about Trend Hunter?
.
What are your tips for writing a juicy post?
Write it, then read it in someone elses shoes (sometimes literally) but, if you're not into it, no one else will be either.
How do you reset to be creative?
For me, recharging either consists of a jog, or a solid sleep. Step back, breath, take a minute for myself, and I'm good to go.
What inspires or excites you?
People. Simple as that.
Author Categories
Nature-Inspired AI-Curated Concerts
Luxury Estate Car Retreats
Asian-Themed Princess Art
Backtracking Earth Hour Ads
Pop-Up Bunny Spas
Speed-Testing Sneaker Billboards
Reminiscent Candy Campaigns
Unlimited Cheese Festivals
Self-Inflating Sleeping Bags
Emoji Movie Posters
Eco Embroidered Gowns
Dubbed Superstore Ads
Anti-Bullying Smartphone Ads
Stem-Free Wine Glasses
Ominous Juice Packaging
Horrifying Literacy Campaigns
Boy Scout Milk Campaigns
Animalistic Sticky Notes
Wakeful Princess Portraits
Multi-Paneled Spring Hats
Heroic Female Action Figures
Retro Gamer Entertainment Systems
Emerald Menswear Collections
Shell-Shaped Snack Bowls
Colorful Contraception Ads
Portable Fire Pits
Colorful Cereal Cakes
Geometric Ice Cream Branding
Competitive Burger Billboards
Presidential Toddler Campaigns
Portable Egg Lights
Animalistic Wine Labels
War-Themed Texting PSAs
Turtle Shell Chandeliers
Lace-Up Rubber Boots
