Ady Floyd
Futurist, VP Innovation Strategy
Toronto, ON · Member since Mar 2015
2,627Published Articles
2.6MArticle Views
Ady Floyd is a Futurist and VP of Innovation Strategy at Trend Hunter. She's also a certified Beer Specialist and World Beer Judge.
She designs and customizes keynotes and workshops for global brands, translating data-driven insights into tailored innovation experiences. Her work spans industries including food & beverage, retail, sustainability, and entertainment, supporting brands like Diageo, Roots, Crayola, and Coca-Cola.
She designs and customizes keynotes and workshops for global brands, translating data-driven insights into tailored innovation experiences. Her work spans industries including food & beverage, retail, sustainability, and entertainment, supporting brands like Diageo, Roots, Crayola, and Coca-Cola.
Featured Ideas
Smoky Wine Branding
The 'Absynthe and Ecstasy' Nightclub Uses Colorful Smoke as Brand PromotionColorful Smoke Branding — Using colorful smoke-infused branding to create a unique and immersive experience.
Ironic Self-Help Posters
These Posters Share Lifestyle Ideas That Encourage HappinessIronic Self-Help Posters — Using irony in self-help posters to convey meaningful ideas and encourage positive thinking.
Mustard Bean Salad Dressings
This Fresh Green Bean Salad Recipe was Created by Chef Gordon RamsayUnique Salad Dressings — Expanding the variety of salad dressings by incorporating unusual ingredients like mustard can disrupt the traditional salad dressing market.
Sandwich-Building Card Games
The 'Sandwich Master' Game Brings Culinary Enrichment to Game NightCulinary Enrichment — Opportunities for creating innovative culinary-themed games that engage and educate players.
Splattered Watercolor Paintings
This Artist Uses Splashes of Watercolor Paint to Created AnimalsWatercolor Animal Art — Splattering watercolor paint to create vividly appealing animals provides a unique, eye-catching form of art.
Health-Endorsing Chocolate Flyers
'SureSlim' Distributed Chocolate Flyers to Increase RegistrationEdible Marketing — The use of edible items as a marketing tool, such as chocolate flyers, is an innovative trend that captures attention and engages consumers.
Pizza-Promoting Gaming Networks
The Legends of Gaming Channel is Sponsored by Pizza HutWeb Series Sponsorships — Creating web series with brand sponsorships to reach targeted audiences and create engaging content.
Carnival Coffee Treats
These Deep Fried Starbucks Desserts are a Sweet Edible Caffeine FixDeep-Fried Desserts — There is a growing demand for creative and exciting deep-fried desserts that can provide a unique flavor experience to customers.
Party Planning Apps
The 'Partyology' App is an Interactive Platform for Event ExecutionOne-Stop Party Planning — Platforms that provide curated party supply purchases and ideas in one place are becoming increasingly popular and present an opportunity for innovation in the event planning industry.
Off-Season Travel Guides
This Infographic Shows Travelers the Best Places & Times to Travel AbroadOff-Season Travel — Creating niche travel marketplaces for non-mainstream traveler experiences.
Sofa-Mimicking Bleachers
‘The Couch’ is a Seating Area Located at Amsterdam’s IJburg Tennis ClubSymmetric Architecture — Exploring the use of symmetric designs in architecture to create visually striking and functional spaces.
Automatic Bartenders
The Foxtender is an Alcohol Vending Machine with a Compatible Payment AppCordless Beverage Dispensers — Introducing cordless and electricity-free automatic bartenders which can offer consumers a hassle-free bar experience.Q&A with Ady
What's your favorite accomplishment?
Presenting on Trend Hunter's Future Festival World Summit stage. Speaking to thousands of fascinating, creative, innovators.
How do you define cool?
Different.
Abstract.
Random.
What is your secret to uncovering trends?
Consistent exploration. Talking to everyone!
What do you enjoy most about Trend Hunter?
.
What are your tips for writing a juicy post?
Write it, then read it in someone elses shoes (sometimes literally) but, if you're not into it, no one else will be either.
How do you reset to be creative?
For me, recharging either consists of a jog, or a solid sleep. Step back, breath, take a minute for myself, and I'm good to go.
What inspires or excites you?
People. Simple as that.
Author Categories
Nature-Inspired AI-Curated Concerts
Luxury Estate Car Retreats
Asian-Themed Princess Art
Backtracking Earth Hour Ads
Pop-Up Bunny Spas
Speed-Testing Sneaker Billboards
Reminiscent Candy Campaigns
Unlimited Cheese Festivals
Self-Inflating Sleeping Bags
Emoji Movie Posters
Eco Embroidered Gowns
Dubbed Superstore Ads
Anti-Bullying Smartphone Ads
Stem-Free Wine Glasses
Ominous Juice Packaging
Horrifying Literacy Campaigns
Boy Scout Milk Campaigns
Animalistic Sticky Notes
Wakeful Princess Portraits
Multi-Paneled Spring Hats
Heroic Female Action Figures
Retro Gamer Entertainment Systems
Emerald Menswear Collections
Shell-Shaped Snack Bowls
Colorful Contraception Ads
Portable Fire Pits
Colorful Cereal Cakes
Geometric Ice Cream Branding
Competitive Burger Billboards
Presidential Toddler Campaigns
Portable Egg Lights
Animalistic Wine Labels
War-Themed Texting PSAs
Turtle Shell Chandeliers
Lace-Up Rubber Boots
