Design studio Estudio Yeyé recently created the black bottled juice packaging for Maxican raw juice bar Zumería. The ominous packaging is a fresh design that stands apart from traditional clear bottles, which are used by many other juice brands.
Each black bottled juice features a different logo or mascot to present a new flavor. All of the labels are highly creative featuring various images inspired by mystical Tarot Cards. For example, some of the bottles present gilded fruit, ancient weaponry or animal and human hybrids.
Additionally, Estudio Yeyé was also commissioned to recreated the interior decor of the juicery -- to match the juice packaging and imagery. In order to create a cohesive and appealing interior, the design team used a classic color scheme featuring black, white and gold tones to bring an intriguing and mystical aesthetic to life.