Brewed Soda

Sparkling tea products are presented as healthy alternatives to traditional sodas

Implications - Sparkling tea products are being packaged and presented as alternatives to traditional sodas that are known to disadvantage health. The use of tea-based beverages, and their presentation in contemporary and streamlined packaging, appeal to consumers concerned with balancing self-care goals with indulgence.

Workshop Question - Consider one of your brand's more traditional products, services, or business model. How could your brand revamp or reframe it?
SCORE 6.4
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20,227 Total Clicks
Jul 18 - Oct 18
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Featured Examples
Functional Canned Teas - Cham Cold Brew Wellness Tea Offers 'Revitalize' and 'Serenity' Drinks
SCORE 7.3
This Quarter and Warm 696 Clicks Pub: Sep 26, 18
Functional Canned Teas
Cham Cold Brew Wellness Tea Offers 'Revitalize' and 'Serenity' Drinks
Cham Cold Brew Wellness Tea recently featured its new three-piece collection of functional canned teas at Natural Products Expo East, which includes mindfully crafted options called ‘Revitalize,... [More]
Spice Tea Sodas - Dona Chai Offers Unique Flavors Like Pink Peppercorn Lemon & Juniper Lime
SCORE 6.8
This Quarter and Warm 357 Clicks Pub: Oct 2, 18
Spice Tea Sodas
Dona Chai Offers Unique Flavors Like Pink Peppercorn Lemon & Juniper Lime
Dona Chai, an award-winning producer of masala chai and turmeric concentrates, is now sharing spice tea sodas with innovative flavor combinations.  The Spice Sodas from Dona Chai are offered in... [More]
Tea-Infused Carbonated Drinks - Sound Sparkling Tea Beverages Share Unique Flavor Pairings in Cans
SCORE 6.1
This Year and Warm 380 Clicks Pub: Sep 13, 18
Tea-Infused Carbonated Drinks
Sound Sparkling Tea Beverages Share Unique Flavor Pairings in Cans
In addition to selling sparkling tea beverages in a bottled format, Sound Sparkling Tea will be unveiling its tea-infused sparkling water products in tall, slim cans at this year’s Natural... [More]
Sparkling Energy Drinks - MatchaBar's 'Hustle' is a Natural Energy Drink Powered by Green Tea
SCORE 4.7
This Year and Average 288 Clicks Pub: Jul 19, 18
Sparkling Energy Drinks
MatchaBar's 'Hustle' is a Natural Energy Drink Powered by Green Tea
MatchaBar is now adding to the many ceremonial-grade matcha products that it offers with ‘Hustle,’ an all-new sparkling energy drink. The natural matcha energy drink is offered in an... [More]
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