China's 1919.com is the country's leading wine and spirits e-commerce company but it's hoping to expand its presence through a new personalized sommelier service. Available via the 1919.com mobile app, this new service lets users order sommelier service at the simple push of a button. This service doesn't simply offer sommelier service electronically through the app. Instead, it sends live sommelier service to the user, providing the complete dining experience, including restaurant booking, menu selection, and food and wine pairing.
This personalized sommelier service is the latest innovation for the Sichuan-based company, which currently aims to be the premier shop for Chinese wine and spirits enthusiasts. The sommelier service is currently only available in 1919's home base in Chengdu, the capital city of Sichuan province.
This personal sommelier service caters to the growing wine market in China and joins 1919's massive fleet of wine services.
Image Credit: 1919.com