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Top 100 Drinking Trends in 2018

From Whiskey-Infused Coins to Anti-Plastic Rum Bottles

— January 13, 2019 — Lifestyle
Thanks to increased ecological concerns and the rise of legal cannabis, the drinks industry has had to innovate rapidly and this list of 2018 drinking trends showcases how exactly the drinks industry is restructuring and refocusing its efforts.

The use of straws dropped dramatically in 2018, with plenty of companies dropping the plastic-based drinking instruments. This also lead to an increase in ecological straw options, including Diageo's new line of flavored edible straws. Released alongside the company's new line of ready-to-drink canned cocktails, these edible straws are featured in three flavors: lime, strawberry, and chocolate. Unlike other eco-friendly straw options, these edible offerings are meant to enhance the overall drinking experience.

Also featured on this list is a cannabis-infused sparkling water produced by Lagunitas Brewing Company. Known as 'Hi-Fi Hops,' this IPA-inspired beverage contains no alcohol but will get drinkers high thanks to the inclusion of actual cannabis. The drink also boasts no calories or carbohydrates and features cannabis from sourced from CannaCraft brand AbsoluteXtracts.

For more drinking trends in the year ahead, check out Trend Hunter's 2019 Trend Report.
8
Score
Popularity
Activity
Freshness
98
Smokey Fungus-Infused Lagers
Smokey Fungus-Infused Lagers
Heineken's New H41 Beer is Made with a Wild Patagonian Fungus
<
97
Fruit-Based Low-Alcohol Drinks
Fruit-Based Low-Alcohol Drinks
Woodstar is Made Using Premium Ingredients like Açai Berry
<
96
CBD-Infused Elixirs
CBD-Infused Elixirs
MONK Drinking Botanicals Combine Amazing Flavor with Healing Properties
<
95
Cannabis-Infused Sparkling Water
Cannabis-Infused Sparkling Water
Lagunitas Brewing Company's 'Hi-Fi Hops' is an IPA-Inspired Drink
<
94
Streetwear-Influenced Champagne Bottles
Streetwear-Influenced Champagne Bottles
The Moet & Chandon x Virgil Abloh Bottle Has an Edgy Look
<
93
Low-Alcohol Elderflower Cocktails
Low-Alcohol Elderflower Cocktails
The Belcampo Spritz is a Low-Proof Cocktail at Belcampo in LA
<
92
Health-Focused Vodkas
Health-Focused Vodkas
Vita Spirits Vodka is No-Sugar, Gluten-Free and Meant to Be Mixed with Water
<
91
Redesigned Pint Glasses
Redesigned Pint Glasses
Camden Town Brewery Put a Spin on Traditional Pint Glasses
<
90
Clear Beer Beverages
Clear Beer Beverages
Two Craft Brewers Collaborated to Create the Clear 'Any IPA'
<
89
Responsive Beer Labels
Responsive Beer Labels
This Smart Beer Label Provides Tailored Interactions Based on One's Mood
<
88
Botanical Cocktail-Themed Teas
Botanical Cocktail-Themed Teas
The Silent Pool Gin G & Tea is a Botanically Inspired Blend of Tea
<
87
Zero-Gravity Champagnes
Zero-Gravity Champagnes
Mumm Grand Cordon Stellar Offers a Reinvented Drinking Experience
<
86
Anti-Plastic Rum Bottles
Anti-Plastic Rum Bottles
The Ceramic Kraken 'Salvage' Special-Edition Rum Fights Plastic Waste
<
85
Mechanized Mixology Machines
Mechanized Mixology Machines
The Makr Shakr is a Robotic Bartender That Can Make Almost Anything
<
84
All-Natural Sleep Drinks
All-Natural Sleep Drinks
The Herbs in 'Snoooze' Help to Support a Healthy Sleep Cycle
<
83
Social Media-Driven Bars
Social Media-Driven Bars
The Twisted Pop-Up Bar Uses Metrics to Design Popular Cocktails
<
82
Wheat-Based Drinking Straws
Wheat-Based Drinking Straws
HAY! Straws Makes Biodegradable Drinking Straws from a Waste Product
<
81
Canned Drink Cooling Systems
Canned Drink Cooling Systems
Society6 Introduced a Range of Can Coolers for the Summer Weather
<
80
High-Fashion Vodka Bottles
High-Fashion Vodka Bottles
CÎROC Collaborated with Moschino on a Stylish Limited-Edition Bottle
<
79
Tropical Floating Tiki Bars
Tropical Floating Tiki Bars
Cruisin' Tikis Offers Floating Bars That are Made for Summer Parties
<
78
CBD-Infused Green Wines
CBD-Infused Green Wines
Winabis Offers a Potent Blend of Cannabis Aromas and CBD Flavorings
<
77
Stainless Steel Vacuum Mugs
Stainless Steel Vacuum Mugs
Timolino's Tazza Mug is the Perfect Companion for One's Daily Commute
<
76
Smart Self-Heated Mugs
Smart Self-Heated Mugs
'Muggo' Keeps Coffee at the Ideal Temperature
<
75
Alcoholic Vending Machines
Alcoholic Vending Machines
The LoneWolf Vending Machine is a Publicity Stunt That Calls to History
<
74
Wine-Saving Devices
Wine-Saving Devices
The Zos Wine Saver Removes Oxygen to Give Users the Ability to Store Wine
<
73
Reusable Ceramic Drinking Straws
Reusable Ceramic Drinking Straws
Bill and Ben Design's Designs are Imaginative and Adorable
<
72
Unique Story-Driven Spirits
Unique Story-Driven Spirits
Voodoo Priest Rum Builds Brand Identity Through Fiction
<
71
Collaborative Fantasy Whiskies
Collaborative Fantasy Whiskies
White Walker by Johnnie Walker Takes Cues from Game of Thrones
<
70
Cake-Flavored Protein Shakes
Cake-Flavored Protein Shakes
Ladyboss Lean Protein is an All-in-One Nutritional Shake Powder
<
69
UV-Activated Energy Drink Cans
UV-Activated Energy Drink Cans
Red Bull Launched Canned Energy Drinks for Festival Season
<
68
LEGO-Built Bars
LEGO-Built Bars
Pop-Up LEGO-Constructed Bars are Launching Around the World
<
67
Digitally Connected Beverage Cups
Digitally Connected Beverage Cups
Huhtamaki's Single-Use Smart Cup is a Vehicle for Advertisement
<
66
Glamorous Historic Restaurants
Glamorous Historic Restaurants
The Ophelia Bar in Manhattan is Placed in a Classic 1928 Building
<
65
Tinted Matcha Powders
Tinted Matcha Powders
Matcha.blue Offers Blue, Pink and Red Matcha as an Alternative to Green
<
64
Lead-Filtering Water Bottles
Lead-Filtering Water Bottles
The Astrea Water Bottle Addresses Rising Lead Levels in Water
<
63
Responsive Alcohol Ads
Responsive Alcohol Ads
Diageo's Responsive Ads Change Based on the Weather and Time of Day
<
62
Sensory Whisky Labs
Sensory Whisky Labs
The Glenfiddich Aroma Lab Helps Consumers Tap Into Scent and Taste
<
61
Digitally Designed Whisky Glasses
Digitally Designed Whisky Glasses
Norlan's Rauk Whisky Glass is Inspired by Nature
<
60
Lab-Style Tea Shops
Lab-Style Tea Shops
Toronto's Labothéry Invites People to Play Chemist and Make Their Own Drinks
<
59
Floating Cocktail Cups
Floating Cocktail Cups
The Levitating X Levitating Cup Has a Wireless and Rechargeable Base
<
58
Motorized Drinking Game Robots
Motorized Drinking Game Robots
The 'Bruu' Beer Pong Robot Gives the Game a Modern Update
<
57
Juice Fermentation Kits
Juice Fermentation Kits
Firebox's 'Juice to Booze' Uses "Magic Powder" to Create Alcoholic Drinks
<
56
Voice-Controlled Coffee Makers
Voice-Controlled Coffee Makers
The Gourmia Coffee Maker Responds to the Skill Name 'Mia'
<
55
Boosted CBD Beverages
Boosted CBD Beverages
Recess' All-Natural Canned Drinks Feature Adaptogens and Cannabidiol
<
54
Bamboo-Filtered Water Bottles
Bamboo-Filtered Water Bottles
BU Boasts a Selection of Sustainable Bamboo-Based Products
<
53
Compostable Beer Packaging
Compostable Beer Packaging
The 'Eco Six-Pack Ring' is Crafted from Barley and Wheat
<
52
Minimalist Canned Wines
Minimalist Canned Wines
WineSociety is a Premium Can Wine Brand Targeted at Millennials
<
51
Hangover Treatment Kits
Hangover Treatment Kits
The 'Hangover Box' is Full of Products for Beating Post-Party Illness
<
50
Clean-Air Bars
Clean-Air Bars
Ketel One Vodka is Launching an Eco, Plant-Filled Drinking Space
<
49
Fashionable Speaker Bottles
Fashionable Speaker Bottles
Aquio's Waterproof Bluetooth Speaker Bottle is BPA-Free and Insulated
<
48
Rugged Outdoor Coffee Makers
Rugged Outdoor Coffee Makers
The Makita CM501D is a Cordless Device Built for Construction Sites
<
47
Pitcher-Sized Water Bottles
Pitcher-Sized Water Bottles
S'wells New Roamer Collection Has Large-Size Containers
<
46
Color-Changing Gin Bottles
Color-Changing Gin Bottles
This Griffiths Brothers Label Turns Blue When the Alcohol is Chilled
<
45
Sleep Supplement Beverages
Sleep Supplement Beverages
'Som' is a Drink for Sleep That's Like an Anti-Energy Drink
<
44
Mood-Boosting Matcha Beverages
Mood-Boosting Matcha Beverages
'Good Mood Matcha' Spotlights the Uplifting Benefits of Green Tea
<
43
Plant-Based Probiotic Drinks
Plant-Based Probiotic Drinks
Lifeway Foods' Plantiful Features Live Active Vegan Kefir Cultures
<
42
Personalized Wine Capsules
Personalized Wine Capsules
Baby Brunello Makes a Modern Replacement for Cards on Gifted Wine
<
41
Drinkable Cocktail Flavor Bombs
Drinkable Cocktail Flavor Bombs
Patrón's New Cocktail Fizzers Celebrate National Margarita Day
<
40
Multi-Colored Restaurant Designs
Multi-Colored Restaurant Designs
The Piada Restaurant Serves High-End Food in a Unique Space
<
39
Encouraging Water Bottles
Encouraging Water Bottles
'Gululu Go' Talks to Kids and Motivates Them to Drink Water
<
38
Personalized Letterbox Wines
Personalized Letterbox Wines
Firebox's Wines Feature a Customized Message on a Bottle
<
37
Home Wine Dispensers
Home Wine Dispensers
'Plum' is Like the Boozy Edition of the Nespresso Machine
<
36
Ice Cream Coffee Shops
Ice Cream Coffee Shops
OddFellows Opens 'Coffee & Cream' — a Shop Dedicated to the Popular Combo
<
35
Fashionable Cafe Popups
Fashionable Cafe Popups
La Boutique's Jardin De La Boutique Activation Partners with Bhava Cafe
<
34
Scratch-n-Sniff Rosé Bottles
Scratch-n-Sniff Rosé Bottles
Cocomero Rosé's Label Smells Just Like Watermelons
<
33
Aluminium-Made Reusable Straws
Aluminium-Made Reusable Straws
ELO Encourages Consumers to Shy Away from Single-Use Plastic Straws
<
32
Minimalist Coffee Makers
Minimalist Coffee Makers
The Ratio Eight Coffee Maker Focuses on Simplicity for Perfection
<
31
Artful Cocktail-Making Experiences
Artful Cocktail-Making Experiences
Bombay Sapphire is Encouraging Consumers to "Stir Creativity"
<
30
Tubular Cocktail Sets
Tubular Cocktail Sets
Luxerose's Ready-to-Drink Cocktails Target Female Millennial Consumers
<
29
In-Bar Escape Room Activities
In-Bar Escape Room Activities
Clubhouse Offers Its Customers Immersive Escape and Ice-Cold Rooms
<
28
Whimsical Fairy Tale Bars
Whimsical Fairy Tale Bars
Brooklyn is Set to Host an Alice in Wonderland Pop-Up Bar on a Bus
<
27
Whisky-Infused Coins
Whisky-Infused Coins
The Whisky Coin Contains a Drop of the World's Oldest Vintage Whisky
<
26
Eco-Friendly Cup Holders
Eco-Friendly Cup Holders
The Ponchic Cup Holder Card is Embedded with Seeds to Grow Plants
<
25
Modular Water Bottle Systems
Modular Water Bottle Systems
Glasstic is Sustainable, Ultra-Convenient and Fully Customizable
<
24
Upcycled Marine Plastic Bottles
Upcycled Marine Plastic Bottles
Parley & Soma Teamed Up to Create a Sustainable Water Bottle
<
23
Boozy Barbershop Pop-Ups
Boozy Barbershop Pop-Ups
The Trim & Tonic Pop-Up Offers Hot Shaves and Cold Cocktails
<
22
Eclectic Neon Bars
Eclectic Neon Bars
LiqrBox Serves Alcohol in Juice Boxes and Shots Out of Slot Machines
<
21
Bath Bomb Cocktails
Bath Bomb Cocktails
Patrón's Margarita Bombs Make Cocktails Fun and Incredibly Easy
<
20
Flask-Shaped Water Bottles
Flask-Shaped Water Bottles
The Hip Water Bottle By Karim Rashid is Sleek and BPA Free
<
19
Arty Hybrid Coffee Shops
Arty Hybrid Coffee Shops
Page One Has Both a Relaxing and Excitement-Filled Atmosphere
<
18
Easy-to-Use Smart Water Bottles
Easy-to-Use Smart Water Bottles
Lyd Boasts an Innovative and Efficient Automated Mechanism
<
17
Innovative Social Cafes
Innovative Social Cafes
Boxcar Social Cafe and Bar Offers Fine Food and Drinks in a Unique Setting
<
16
Interactive Projection Mapping Trucks
Interactive Projection Mapping Trucks
Jack Daniel's Made a #FlavorsOfPride Mobile Art Project
<
15
Flavored Edible Straws
Flavored Edible Straws
Diageo is Creating Ecological Straws That are Meant to Be Eaten
<
14
Ultra-Fresh Mixable Juices
Ultra-Fresh Mixable Juices
Kencko is an All-Natural "Instant Organic Fruit and Veg Drink"
<
13
Coffee Ground Takeaway Cups
Coffee Ground Takeaway Cups
The Kaffree Cup is Constructed from Used Local Coffee Grounds
<
12
Champagne-Celebrating Pop-Ups
Champagne-Celebrating Pop-Ups
Veuve Clicquot's Café Cliquot is Open from June 21st Until the 24th
<
11
Millennial Shuffleboard Bars
Millennial Shuffleboard Bars
Royal Palms Shuffleboard Club Brings the Sport to a Younger Audience
<
10
Paper-Made Window Display Installations
Paper-Made Window Display Installations
Helen Musselwhite's Art is Whimsical & Multicultural
<
9
Attention-Grabbing Wine Gift Packaging
Attention-Grabbing Wine Gift Packaging
These Neleman Wine Gifts Rethink the Gift-Giving
<
8
Fortune-Telling Wine Bottles
Fortune-Telling Wine Bottles
Blood & Moon's Interactive Label Connects Drinkers to a Tarot Reading
<
7
Functional CBD Drinks
Functional CBD Drinks
VYBES Makes Organic Beverages with Hemp Cannabidiol
<
6
Sleek Eco-Friendly Packaging Materials
Sleek Eco-Friendly Packaging Materials
7428 Design Studio's Concept Has a Design-Forward Approach
<
5
Strawberry Cream Liqueurs
Strawberry Cream Liqueurs
Baileys Strawberries & Cream is Launching as a Limited-Edition Flavor
<
4
Experiential Cocktail Tastings
Experiential Cocktail Tastings
The Bazaar by José Andrés' Bazaar Bar Flights are Interactive
<
3
Inspiring Kombucha Bottles
Inspiring Kombucha Bottles
Muse + Metta's Minimalist Packaging Beautifully Presents a Health Drink
<
2
Eco Paper Bottles
Eco Paper Bottles
'The Paper Bottle Project' Introduces a Sustainable Replacement for Plastic
<
1
Refreshingly Modern Branding Projects
Refreshingly Modern Branding Projects
Make Studio Boasts a Playful & Cheery Identity for ffeel:
<