Many health-conscious consumers are familiar with the benefits of antioxidant-rich green tea matcha powder, as well as its distinctive, richly pigmented hue. 'Matcha.blue' sets itself apart by selling Blue Matcha, Pink Matcha and Red Matcha product powders that are elegantly packaged in bamboo tubes.
The all-natural powdered products have the potential to be used to create a variety of vibrantly colored beverages, as well as used as substitutes for food coloring. As Matcha.blue describes, its products are "made using the same traditional stone grinding techniques as in Japanese green tea matcha." While the brand's Blue Matcha is made with butterfly pea flowers, the Pink Matcha is made with powdered rose petals and the Red Matcha gets its bold hue from the hibiscus flower.